Rachel’s Kitchen Eyes Phoenix for First Foray Outside of Nevada
January 04, 2018 // Franchising.com // Las Vegas, NV - Rachel’s Kitchen, a Las Vegas-based fresh casual restaurant concept that offers a carefully crafted menu, from the healthy to the indulgent, is eyeing Phoenix for its first wave of expansion outside of its Las Vegas hub.
While there are no set locations at this point, company founder and CEO Debbie Roxarzade believes the greater Phoenix metro can hold as many as five eateries over the next several years. The company is particularly eyeing Scottsdale, Tempe and Phoenix proper.
“Las Vegas and Phoenix are similar cities with the same beat and pulse as it relates to the food scene,” said Roxarzade. “We are pleased with the acclaim and recognition Rachel’s Kitchen has garnered in Nevada and we look forward to the opportunity to introduce Phoenix residents to what lucky Las Vegans have been enjoying for over a decade.”
The burgeoning brand offers a carefully crafted menu - from the healthy to the indulgent - using the freshest ingredients available, often locally sourced. Menu highlights include: Breakfast, Salads, Gourmet Sandwiches, Wraps and Juices. A combination of the walk up, carry out experience and a traditional sit-down restaurant, guests place their order at a counter using a wall mounted menu before retreating to a table where the food is brought directly to them, leaving them to comfortably enjoy their meal and a moment of serenity from whatever stresses the rest of their day may hold.
In addition to bringing great food to the table, Rachel’s Kitchen is also an active community partner, contributing to a number of local charities from education and animal causes to health advocacy and child care services.
“Giving back is a large part of the DNA of Rachel’s Kitchen and will be featured in any community that we become a part of as we continue to grow,” Roxarzade added.
Including a franchise fee of $40,000, the estimated required investment for a 1,500-2,100 square foot location ranges between $250,450 and $522,880.
For more about Rachel’s Kitchen franchise opportunity, visit www.franchise.rachelskitchen.com.
About Rachel’s Kitchen
Launched in 2006 and franchising since 2008, Rachel’s Kitchen fulfills a niche segment in the restaurant space, transforming fast casual into fresh casual by focusing on wholesome food, with fresh ingredients, often locally sourced. With menu items ranging from healthy to indulgent, Rachel’s Kitchen is for everyone. Today there are eight restaurants open and operating in the Las Vegas Valley. For more information, visit www.rachelskitchen.com.
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SOURCE Rachel’s Kitchen
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