Cicis Launches Create-Your-Own Personal Pizzas Nationwide
Pizza chain officially adds ‘secret menu’ custom ordering option to buffet
January 17, 2018 // Franchising.com // IRVING, Texas - Cicis’ best kept secret is out. For decades, the famous all-you-can eat pizza, pasta, salad and dessert buffet restaurant has been quietly honoring dine-in guests’ special pizza requests, but now it’s official with the launch of Personal Pizzas, the new custom-ordering program available in all Cicis locations nationwide.
The move comes in response to the industry trend toward more customized dining experiences. With Personal Pizzas, any guest who purchases a buffet and wants a pizza not currently featured can special order a combination of crust, sauce and up to four toppings at no extra charge - and still enjoy unlimited pizza, pasta, salad and dessert.
“Diners today expect more in terms of personal service. Though we’ve always allowed special orders, this is the first time we’re really calling out for our guests that they can have literally thousands of possible combinations as part of our regular, everyday offering,” said Cicis CMO Billie Jo Waara. “As we’ve successfully revitalized the Cicis brand over the past five years, our focus has been improving food and customer experience. Personal Pizzas continue our evolution to align with what our guests have told us they want - more variety, personalization and value.”
Guests can order at the Personal Pizza station, starting with a traditional 9-inch crust or flatbread and adding:
- Choice of sauces - Red Pizza Sauce, Alfredo, Creamy Buffalo, Honey BBQ, Zesty Ranch, Mac & Cheese or Spinach Alfredo
- Choice of up to four toppings, including meats (pepperoni, ham, sausage, bacon, beef, chicken or anchovies) and veggies (green peppers, red onions, black olives, mushrooms, diced tomatoes, jalapenos or pineapple)
- Mozzarella cheese
Guests can also choose from nine Cicis Specialty Pizzas on a 9-inch traditional crust, including Mac & Cheese, Buffalo Chicken, Spinach Alfredo, Zesty Ham & Cheddar and more.
After placing their orders, guests are given a pager that will let them know when their pizza is ready - typically in about 10 minutes. The offer is limited to one Personal Pizza per person for dine-in only, and buffet prices may vary by location.
Founded in 1983, Irving, Texas-based Cicis invented the Unlimited Pizza Buffet concept, offering guests a wide variety of pizzas, including stuffed crust, deep-dish and flatbreads, along with pastas, salads and desserts for dine-in, carry-out and catering. With more than 430 restaurants in 32 states, Cicis has been ranked by Technomic as No. 1 in “most craveable pizza chains,” and Entrepreneur recognized Cicis on its Franchise 500 list in 2015. For more information about Cicis, visit cicis.com or Facebook.com/cicis. For franchising information, contact Michael Iglesias at firstname.lastname@example.org or 972-745-9313 or visit franchise.cicis.com.