New Überrito Master Franchise Agreement Offers Significant Expansion Plans in Texas
Growing fast-casual concept partners with franchisee group with more than three decades experience.
HOUSTON - Feb. 13, 2018 // GLOBE NEWSWIRE // - Überrito, a rapidly expanding leader in the fast casual Mexican food segment, announced today that it has signed a Master Franchise Agreement that has the potential to bring more than 100 franchise locations throughout Texas.
Ally Lakhpaty and SNL Franchise Development have signed a Master Franchise Agreement to develop locations across Houston, Austin, and San Antonio, including initial plans to develop three corporate locations in the Houston market.
This will be a family endeavor for the Lakhpaty family, including Mehboob Lakhpaty and sons Ally and Aniq. The family brings all-encompassing franchise and business expertise to the agreement with over 30 years of combined experience as a development agent and franchisee with Subway and Sub Zero Nitrogen Ice Cream.
Responsibilities as a development agent with Subway included overseeing the opening of more than 200 Subway restaurants throughout the south Texas region. The Lakhpaty family provided guidance on site selection, lease negotiations, store design, financing, training and operational assistance. Additionally, they were involved in preopening and grand openings, and provided ongoing marketing support to increase sales for franchisees. The family has also successfully served as a development agent for Sub Zero Nitrogen Ice Cream resulting in 17 new Texas locations.
“Having been in this industry for many years, our family is fortunate to have developed a sense for the type of franchises that are built to last,” said Ally Lakhpaty. “Überrito is establishing itself as the premier franchise concept in the fast casual Mexican food segment, and we are honored to have our family joining in their growth plans.”
Ally and Aniq also brought extensive experience in the management of multiple locations throughout Texas as franchisees with Sub Zero Area Development of Texas. Both Ally and Aniq gained complementary skills and experience prior to becoming franchisees. Ally worked as an auditor and accountant for several years and Aniq served as a chef for one of the top-rated steakhouses in the country. Aniq is also a recent graduate of the Culinary Institute of America with a Bachelor’s Degree from The University of Texas. A Certified Public Accountant, Ally graduated from The University of Texas with a Bachelor’s degree and a Masters in Professional Accounting.
“We are committed to creating relationships with highly experienced and talented groups across the country and partnering with the Lakhpaty family exemplifies that commitment,” said Peter Ortiz, Chief Development Officer for Überrito. “When you consider what is required to be a successful Master Franchisee we look for partners with experience in real estate, construction, restaurant operations, and onboarding franchisees – this family has it all. We are excited about our future together in this important market.”
Überrito continues to seek experienced, multi-unit operators and franchisees to help grow the brand nationally. Single and multi-unit area development opportunities, along with master franchise agreements, are available.
The company currently operates five Houston-area locations and two Phoenix locations, which includes four new restaurant openings since 2016.
Überrito is part of Mexican Restaurants Inc., which currently operates 43 Mexican restaurant locations across five brands: Überrito, Casa Ole, Monterey’s Little Mexico, Tortuga Mexican Kitchen and Crazy Jose’s. Additionally, the company includes ten franchise locations. For more information about Überrito’s franchise offering, please visit http://uberrito.com/franchise.
Überrito, the company’s fast-casual concept, offers highly customizable burritos, bowls, salads and nachos made with more than 40 fresh ingredients and toppings. Überrito delivers on its promise to go above and beyond the basic burrito and encourages customers to try something nü. Additional information on Überrito franchises can be found at http://uberrito.com/franchise.
About Mexican Restaurants Inc.
Mexican Restaurants, Inc. operates and franchises 43 Mexican restaurants in Texas, Oklahoma and Louisiana. The current system includes five brands: Überrito, Casa Ole, Monterey’s Little Mexico, Tortuga Mexican Kitchen and Crazy Jose’s, each offering authentic Mexican and Tex-Mex food that is made from scratch daily.
Principal - Lynchpin Strategic Communications
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