Wendy's Is Making Life Sweeter for Kids with Cancer

New Frosty® Card campaign at Wendy's helps send children and teens to Camp Sunshine

ATLANTA - May 15, 2018 // PRNewswire // - Wendy's has debuted its latest Frosty Card program in the Greater Atlanta region. Proceeds from this year's program directly benefit Camp Sunshine and help send children and teens with cancer to camp for the summer of a lifetime.

Camp Sunshine is one of the nation’s first organizations to provide year-round support to children with cancer and their families. Proceeds from Wendy's Frosty Card program in the Greater Atlanta region will help send children and teens with cancer to Camp Sunshine for the summer of a lifetime.

Customers in Atlanta, Chattanooga, Macon, Columbus, Savannah and Augusta can purchase a limited-edition Camp Sunshine Frosty Card from now until July 1, 2018. Priced at just one dollar, each key card not only earns customers a free junior Frosty with any purchase until December 31, 2018, but also - and more importantly - gives kids and teens the chance to attend Camp Sunshine, free of charge.

"Camp Sunshine holds a special place in our hearts, and we've been proud to support the important work they do for the last nine years," says Wendy's Division Marketing Manager Samone Brumfield. "Knowing that we can make a difference in any child's life means much more than a Frosty. It's about giving them a break to have fun during an extremely difficult time. That's priceless."

Camp Sunshine is one of the nation's first organizations to provide year-round support to children with cancer and their families. While the cost for one child to attend a week of summer camp is roughly $800, all kids and teens visit Camp Sunshine for free.

"Wendy's is one of Camp Sunshine's biggest supporters," says Nancy Burrow, special events and communications manager at Camp Sunshine. "Last year alone the Frosty Card campaign helped send nearly 400 kids to camp, which is remarkable. We're looking forward to another successful year and seeing how every Frosty Card purchase truly does change a child's life."

About The Wendy's Company

The Wendy's Company (NASDAQ: WEN) is the world's third largest quick-service hamburger company. The Wendy's system includes approximately 6,600 franchise and Company-operated restaurants in the Unites States and 30 countries and U.S. territories worldwide. For more information, visit www.aboutwendys.com.

About Camp Sunshine

Camp Sunshine enriches the lives of Georgia's children with cancer and their families through recreational, educational and support programs. Camp Sunshine is committed to providing magical moments for children with cancer and to building a community of hope where families with similar experiences draw strength from one another amid common understanding. For more information call (404) 325-7979 or visit www.mycampsunshine.com.

Camp Sunshine, Inc. (Georgia not-for-profit Corporation) is registered in the U.S. Patent and Trademark Office. Camp Sunshine summer is accredited by the American Camp Association.


Samone Brumfield
(318) 308-0565

Cision View original content with multimedia:http://www.prnewswire.com/news-releases/wendys-is-making-life-sweeter-for-kids-with-cancer-300648185.html

SOURCE The Wendy’s Company



comments powered by Disqus

Franchise News Room »

News By Industry »

Featured Opportunities

Smoothie Factory
Are you interested in a health conscious franchise opportunity in a growing smoothie industry that does over $2 billion in annual sales in the United...
uBreakiFix is a consumer electronics repair company based out of Orlando, FL that specializes in refurbishing and restoring smartphones, tablets,...
Chronic Tacos
Chronic Tacos is a California inspired authentic Mexican grill that celebrates the individuality of our customers. We have developed restaurants...
Eat The Frog Fitness
As an Eat The Frog Fitness Franchisee you will own a business with great potential in the growing $35 billion dollar fitness industry.
Hungry Howie's Pizza
Hungry Howie's is currently EXPANDING! Top Markets are available for single or multiple unit development. Get the EDGE over the competition with...
Share This Page

Subscribe to Franchising Express

A Franchise Update Media Production
Franchise Update Media
P.O. Box 20547
San Jose, CA 95160
PH. (408) 402-5681
In Loving Memory Of Timothy Gardner (1987-2014)

Copyright © 2001 - 2018.
All Rights Reserved.