Century 21 UK Launches First Discounted Franchise Campaign

May 30, 2018 // Franchising.com // One of the UK’s fastest growing property franchise networks is giving experienced local estate agents in the UK the chance to become a Century 21 UK franchisee by significantly reducing its joining fee until the end of June.

Century 21, whose UK franchise is owned and operated by property expert SDL Group, will be offering property experts the chance to operate under the well-known brand from £23,500 to just £1,000 as part of its ‘Let your Business Blossom with Century 21 UK’ campaign.

The UK franchise has experienced phenomenal growth recently and is set to open 14 more branches nationwide within the next few months has plans for further growth. Explaining more, Chris Summers, head of sales and development, says the company wants to make it easier for smaller, independent agents to leverage its name and expertise in order to become more competitive:

“We know that many bricks-and-mortar estate agents have suffered as a result of online-only firms entering the market. The fact that some are now really struggling and making losses is bad news for the property industry, so we thought it was a good time to launch our first offer of this kind.

“By joining forces with an established company like Century 21 UK, property professionals can give customers a wider choice of services, including auctions, surveying, estate management and mortgages, among others. As a franchisee, they continue to own their business and trade on their trusted reputation in the local area.”

Dylan Mollison-Cousen, a current franchisee based in Cobham, explains his experience with Century 21 UK:

“I had been an estate agent for seven or so years, working for a number of businesses, but always had the end goal of setting up on my own. I explored a number of options, and soon realised Century 21 UK provided the best platform to give vendors and landlords the required exposure in order to achieve the best price.

“In a competitive location near Surrey, I needed a brand name which was already known and well respected in the area. Century 21 UK was the obvious choice.

“It’s been quite the journey and just six months after opening, our hard work was officially recognised by one of the most prestigious awards the industry has to offer, as the British Property Awards crowned us ‘Best Estate Agent in town’.”

The ‘Let your Business Blossom’ offer is open to existing sales and/or lettings agents across the UK, subject to terms and conditions and VAT.

About SDL Group

The SDL Group offer national coverage in risk management, surveying, lettings, property management, estate agency, mortgages and insurance broking. The Group completes 170,000 valuations each year, has over 34,000 properties under management in Lettings and Estate Management, and completes over £170m of sales through SDL Auctions. The Group is committed to continual innovation, and last year became the first UK surveying firm to deliver desktop valuations through a mainstream lender, as well as launching SDL Auction Partners and SDL Property Partners. In 2017, SDL was ranked 58th in the Sunday Times Profit Track 100 and CEO Paul Gratton was shortlisted for Entrepreneur of the Year at the Lloyds Bank National Business Awards. For more information: http://www.century21uk.com/

About Century 21 UK

Century 21 is one of the largest residential estate agency organisations in the world, comprising approximately 7,400 independently owned and operated franchised broker offices in 78 countries and territories worldwide, with more than 111,000 independent sales professionals.

The UK franchise is owned by the SDL Group, which is one of the fastest-growing independent property services groups in the UK.

The Group currently offers national coverage in surveying, risk management, auctions, property management, estate agency and insurance broking, and was recently featured in the Sunday Times BDO Profit Track 100 as the 58th fastest growing business in the country.

Under the stewardship of the SDL Group, Century 21 UK continues to grow and improve its service by constantly innovating and maximising the opportunities that are presented by being part of wider property services group.

SOURCE SDL Group

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