Slapfish Rockville Unveils Grand Opening Plans
July 13, 2018 // Franchising.com // Slapfish invites locals to the grand opening of its first East Coast location in Rockville as it continues spreading its brand of honest flippin’ seafood from coast to coast. To celebrate, Slapfish is giving away free Lobster Rolls to the first 107 people to enter its doors on Friday, and complimentary Clobster Fritters to the first 50 people in line on Saturday.
Known for drool-worthy dishes such as the Lobster Breakfast Burrito, Chowder Fries, Fish n Chip Burger and the Lobster Grinder, as well as lighter items such as the Power Bowl and Daily Rotating Salads, the chef-driven eatery has created a niche in the marketplace, serving up well-managed seafood in a fast casual setting. With plans to open three additional locations throughout Greater D.C. by the end of 2018, the vibrant seafood concept will soon become a household name.
12033 Rockville Pike (Montrose Crossing)
Rockville, MD 20852
Friday, July 20 at 11 a.m.
Saturday, July 21 at 11 a.m.
Slapfish is an honest flippin’ seafood brand serving craveable, well-sourced seafood in a fast casual setting. Founded by a team of seafood ‘nerds’ and enthusiasts including founder and CEO, Chef Andrew Gruel, Slapfish brings a truly disruptive approach to sourcing and a fresh, exciting menu that rotates daily. As the only fast casual seafood restaurant providing guests with transparency and authenticity, Slapfish’s philosophy is rooted in passion and purpose, with the goal of creating meaningful experiences for guests and saving the oceans one Lobster Grinder at a time. The brand currently has 13 units open, with over 150 more locations in development both domestically and internationally.
As the nation’s fastest growing seafood chain and largest fast casual seafood concept, Slapfish has received numerous accolades, most recently coming in at number 11 in the “2018 Fast Casual Top 100 Movers & Shakers” list. Chef Gruel has also received top honors in Restaurant Hospitality’s “18 Innovators to Watch in 2017”, and in Nation’s Restaurant News’ “2017 Power List”.
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