Mary Brown's Chicken & Taters Opens First Walmart Location
August 14, 2018 // Franchising.com // Markham, Ontario - Mary Brown's Chicken & Taters, Canada's largest quick serve chicken restaurant, opened its first location in Walmart on Thursday, August 9, in Sylvan Lake, Alberta.
This first location in Walmart, Sylvan Lake, ushers in a new era for Mary Brown's. Sylvan Lake will be followed shortly thereafter by other Mary Brown's Walmart locations in Vernon, BC and Grant Park, MB - with further plans already in development.
The partnership with Walmart is a strong match for Mary Brown's. Hadi Chahin, President and COO of Mary Brown's, explains, "We are really excited to open our first Mary Brown's in Walmart. This is just the beginning of a partnership that I'm confident will be rewarding for both brands."
Chahin continues: "As Canada's premier quick service chicken brand, Walmart shoppers can now enjoy the quality and freshness of what I believe is Canada's best-tasting chicken. Whether it's our Morning Mary sandwich for breakfast, our famous Big Mary® sandwich for lunch or our Signature Chicken Feast for the family dinner, Mary Brown's provides a delicious option for all Walmart shoppers - and the entire town."
Recent rebranding and store revitalization have reinvigorated the brand - in fact, Mary Brown's Chicken & Taters has experienced exceptional growth throughout the chain, more than doubling its store count in the last ten years. Currently at about 140 stores across Canada, the goal is to reach 200 stores by 2020. International expansion of the brand is also underway in Europe and Asia.
Mary Brown's Chicken & Taters is a truly Canadian company, started in Newfoundland & Labrador in 1969. The Newfoundland tradition for genuine hospitality extends to every Mary Brown's across Canada. Fully owned and operated by Canadians, Mary Brown's supports Canadian farmers, suppliers and the communities where Mary Brown's stores are located.
Made Fresh from Scratch
Mary Brown's Chicken & Taters offers a Made Fresh from Scratch menu. The chicken comes in whole and fresh to each store where it's hand cut, marinated, hand breaded and prepared to order. Mary Brown's Taters are made from farm fresh Canadian potatoes - hand cut, seasoned and cooked in small batches in each store.
Mary Brown's first Walmart location is located at 3429 47th Avenue, Sylvan Lake, Alberta.
For more information, please contact:
Darlene Giles, Creative Director
Mary Brown's Chicken & Taters