BirdsiVideo Partners with DecisionLink for Sales Growth
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BirdsiVideo Partners with DecisionLink for Sales Growth

B2B Franchisors Have New Software To Empower Sales and Marketing

September 04, 2018 // Franchising.com // BirdsiVideo is launching a new partnership with DecisionLink, the leading SaaS platform for Value Selling Automation. Sales and Marketing Magazine found that the #1 reason corporate customers fail to buy is the lack of a compelling Value Proposition. As with any emerging technology, buyers are demanding detailed financial data to justify new drone investments. Value Selling Automation with ValueCloud is the solution to align key stakeholders from the C-suite to Operations, Finance and Marketing.

As a B2B franchise BirdsiVideo believes the key to selling corporate services is the ability to connect the ‘Five Sales Motivators’ to a Value Proposition that clearly articulates, defends and quantifies the investment impact. Once the Value Proposition is modeled and validated by the customer and a project is underway, it’s critical to measure the Value Realized over time to ensure ROI is being achieved. The Value Realization feature of ValueCloud is perhaps the most powerful driver differentiating BirdsiVideo franchisees when delivering larger, complex deals.

John Porter, CTO of DecisionLink, commented “For the first time, an enterprise-class application is available for this critical business need, enabling customers to achieve the status of Customer Value Driven Enterprises.” ValueCloud allows franchisees to pick from a “shopping cart” of Value Propositions for each product offering. With only basic customer information a franchisee can automatically generate engaging, customer specific presentations in PowerPoint and Excel. ValueCloud also integrates seamlessly with CRM systems like Salesforce or can be used as a standalone application. The end result is deeper pipelines, faster sales cycles and happier customers.

To learn more about BirdsiVideo and how DecisionLink enables B2B franchises please contact David Christophersen <david.christophersen@birdsivideo.com>

SOURCE BirdsiVideo

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