Cherry Blow Dry Bar Blows Into the West Coast
Women centric hair franchise signs for 50-store development in Southern California and Nevada
October 16, 2018 // Franchising.com // CHERRY HILL, N.J.- Cherry Blow Dry Bar - an expanding franchise that provides premium express services including blowouts, hair extensions, makeup services and treatments has signed for a massive 50-store development deal to establish salons in California and Nevada over the next several years.
Coming on the heels of the company’s national expansion initiatives, Cherry Blow Dry Bar has signed with a development group to grow the brand’s footprint on the West Coast, starting in the greater Los Angeles area. While no leases have been signed, targeted areas of development include: Cerritos, Sherman Oaks, Melrose, Downey, Woodland Hills, Encino, Calabasas and West Hollywood; and in Nevada, a strong emphasis on the Las Vegas metro area.
“This is an exciting new partnership, and we are thrilled to establish the Cherry Blow Dry Bar salon in the state of California,” said Lissette Anguiano of LLC, and the Operational Manager for Cherry Blow Dry Bar in Cherry Hill Southern California and Nevada. “Cherry Blow Dry Bar is an extraordinary beauty niche that has experienced rapid expansion throughout the country due to it proven business model and concept. We look forward to introducing the established East Coast brand’s specialty services along with affordable and convenient membership program to local consumers.”
Cherry Blow Dry Bar offers blowouts for hair of any length starting at about $40. Customers can pick and choose from the salon’s styling menu which includes nine different hairstyles - from updos and beachy waves to braids and voluminous curls. Salons offer three types of memberships, starting at about $69.99 for two monthly blowouts.
“One’s appearance drastically impacts their personal and professional lives by boosting confidence and promoting positive self-esteem,” said Anguiano. “Cherry Blow Dry Bar will provide a welcoming environment for customers to come and receive incredible service with long-lasting results. We’ll help every woman look red carpet ready any day of the week.”
Although Cherry Blow Dry Bar primarily focuses on blowouts, other beauty services such as hair extensions, treatments, makeup application and even scalp massages are also offered.
"Our continued growth throughout the East Coast and beyond is a true testament to the brand’s appeal,” said Fred Vicario, CEO of Cherry Blow Dry Bar. “We couldn’t be more excited about expanding our footprint to California and welcoming LLC to our team. They’re an experienced and successful company with other business ventures, and we’re positive that with their background Cherry will thrive on the West Coast. "
Today, there are 18 salons open and operating in seven states - Florida, Georgia, New Jersey, Pennsylvania, Louisiana, Alabama and Texas - with nearly 80 more under various stages of development throughout the country.
For more information about Cherry Blow Dry Bar, visit www.cherryblowdrybar.com.
About Cherry Blow Dry Bar
Launched in 2013 and franchising since 2015, Cherry Blow Dry Bar is an expanding franchise that provides premium express services including hair blowouts, hair extensions, makeup services and treatments for a perfectly finished look, all at affordable prices through a unique membership model. Today, there are 18 Cherry Blow Dry Bar salons open and operating in seven states, with nearly 80 more in various stages of development. For more information, please visit www.cherryblowdrybar.com.
Josephine B. Mallari
Franchise Elevator PR
SOURCE Cherry Blow Dry Bar