Hard Rock International Announces New President of Hard Rock Japan

Hard Rock International Announces New President of Hard Rock Japan

With offices in Tokyo and Hokkaido, Ado Machida Will Oversee All IR Initiatives

HOLLYWOOD, Fla. - Oct. 22, 2018 // PRNewswire // - Edward Tracy, CEO of Hard Rock Asia, today announced the appointment of Ado Machida as its new President of Hard Rock Japan.

Machida comes to Hard Rock Japan from Navigators Global LLC, a management consulting organization specializing in strategic government relations, crisis management, and business development. As both the Principal and Director of Issues and Policy Management, he advised Japanese and US manufacturers, financial services, and hi-tech firms looking to expand across the Pacific. Prior to Navigators Global, Machida was Director of Policy Implementation for the Trump Transition effort, where he was responsible for managing more than 200 people to develop the strategic action plans for the Trump Administration. Additionally, he also served as Chief Domestic Policy Officer for Vice President Cheney as well as serving in various leadership and advisory roles for Senator Bob Dole and his then Presidential Campaign. Machida has also held positions with Goldman Sachs & CO., both in New York and Tokyo, and also worked at the Boston Consulting Group based in Tokyo early in his career.

"Ado is well versed in foreign affairs and has specialized in international law, finance, business development, and team building," said Jim Allen, chairman and CEO of Hard Rock International. "He will play a key role in leading Hard Rock Japan's expansion efforts in developing a new luxurious Japanese Integrated Resort focused on offering the best overall entertainment and amenities for family and friends to experience. I am pleased to welcome Ado Machida to the Hard Rock family."

In addition to his vast international business background, Machida is a law graduate from both Kyoto University and the New York University of Law. He also studied at Colombia University before transferring to Kyoto University, as well as attended Harvard Graduate School of Business before electing to pursue a career with an emerging growth company. Machida has also made various appearances in Japanese media, such as NHK, Fuji, Nikkei, Asahi, Nippon TV and Sankei as a subject matter expert on American policy.

"With Machida's Japanese fluency, his understanding of the Japanese culture and legal knowledge, along with his passion and experience in building bilateral business partnerships that focus on sustainable success, Ado has the leadership skill set that brings a key component to our team," said Edward Tracy, chief executive officer of Hard Rock Asia.

For more information on Hard Rock Japan, visit HardRock.co.jp.

About Hard Rock International

With venues in 74 countries, including 185 cafes, 27 hotels and 12 casinos, Hard Rock International (HRI) is one of the most globally recognized companies. Beginning with an Eric Clapton guitar, Hard Rock owns the world's most valuable collection of music memorabilia, which is displayed at its locations around the globe. Hard Rock is also known for its collectible fashion and music-related merchandise and Hard Rock Live performance venues. HRI owns the global trademark for all Hard Rock brands. The company owns, operates and franchises Cafes in iconic cities including London, New York, San Francisco, Sydney and Dubai. HRI also owns, licenses and/or manages hotel/casino properties worldwide. Destinations include the company's two most successful Hotel and Casino properties in Tampa and Hollywood, FL., both owned and operated by HRI parent entity The Seminole Tribe of Florida, as well as other exciting locations including Atlantic City, Bali, Cancun, Daytona Beach, Ibiza, Orlando, Shenzhen and San Diego. Upcoming new Hard Rock Cafe locations include, Maldives, Manila, Malaga, Georgetown, Fortaleza, Rosario and Chengdu. New Hard Rock Hotel, Casino or Hotel & Casino projects include Berlin, Budapest, Desaru Coast, Dublin, London, Los Cabos, Madrid, Maldives, New York City, Ottawa, Sacramento, Dalian and Haikou in China. In 2018, Hard Rock International was recognized as a Forbes Magazine Top Employer for Women and Land Operator of the Year at the Global Gaming Awards. For more information on Hard Rock International visit www.hardrock.com.

Media Contact:

Jill Trudeau
The Zimmerman Agency
850-668-2222
hrhc-pr@zimmerman.com

SOURCE Hard Rock International

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