IHG® Opens the Holiday Inn Express® Farroupilha Hotel in Rio Grande do Sul, Brazil
The company brings the brand’s renowned comfort and convenience to Brazil’s southern region of Serra Gaúcha.
November 19, 2018 // Franchising.com // IHG®, (InterContinental Hotels Group) one of the world’s leading hotel companies, announces the opening of the newly-built 98-room Holiday Inn Express® Farroupilha hotel in Brazil’s southern region of Serra Gaúcha. The hotel is integrated into Casa Perlage, a new large commercial complex that includes a convention center, restaurants and parking.
Known as the birthplace of the Italian migration to the State of Rio Grande do Sul, Farroupilha is also the country's main manufacturer of textiles and knitted fabrics as well as the largest producer of Muscat grapes.
Just 20 minutes from Caxias Do Sul Airport as well as the charming cities of Gramado, Garibaldi and Bento Gonçalves, the Holiday Inn Express Farroupilha allows travelers an affordable and hassle-free stay that combines comfort, convenience and value for guests.
Gerardo Murray, Regional Vice President Marketing, Commercial and Revenue Strategy, Mexico, Latin America and Caribbean, IHG, said: "We are thrilled to bring the smart and simple travel of Holiday Inn Express to this rich and historic city. An ideal hotel for both business and leisure travelers who appreciate a good value, Holiday Inn Express Farroupilha is a fresh and modern hotel close to many of the region’s main attractions.”
Designed to provide guests with everything they need and nothing they don’t, the Holiday Inn Express Farroupilha offers a 24-hour fitness center and a business center with three modern meeting rooms. Guestrooms have modern design, comfortable king-sized or two twin-sized high-quality beds with a choice of firm or soft pillows for a restful night’s sleep, a sitting area with a lounge chair, TV Flat Screen, iron and ironing board, mini refrigerator and coffee machine with complimentary coffee.
The complimentary Express Start™ breakfast buffet features a full range of breakfast items, including a rotation of egg and meat selections, pastries, yogurt, fruit, coffee, juices, and regional dishes.
Holiday Inn Express Farroupilha will also be the first hotel in Brazil to open with IHG® Connect, which delivers enhanced Wi-Fi with the fastest speeds in the industry as well as an auto recognition feature for IHG® Rewards Club members, so guests only need to sign in once to access hotel Wi-Fi at all IHG Connect-enabled hotels. The hotel also participates in IHG Green Engage® and offers unique programs to ensure sustainability.
The Holiday Inn Express Farroupilha is franchised by an affiliate of IHG and is part of IHG’s diverse family of brands in nearly 100 countries and territories.
As IHG’s largest and fastest growing hotel brand globally with 2,600 hotels open and an additional 766 set to open in the next few years, IHG currently has 81 Holiday Inn Express properties located throughout Latin America and the Caribbean and 225 hotels across all brands and more than 38,117 rooms throughout Mexico, Latin America and the Caribbean.
The scale and diversity of the IHG family of brands means that its hotels can meet guests’ needs whatever the occasion – whether an overnight getaway, a business trip, a family celebration or a once-in-a-lifetime experience. Reservations can be made by calling 1-800-HOLIDAY or by going to IHG.com/HolidayInnExpress.
The Holiday Inn Express brand participates in IHG® Rewards Club. The industry’s first and largest hotel rewards program is free, and guests can enroll at IHGRewardsClub.com, by downloading the IHG® App, by calling 1-888-211-9874 or by inquiring at the front desk of any of IHG’s more than 5,400 hotels worldwide.
IHG ® (InterContinental Hotels Group) [LON:IHG, NYSE:IHG (ADRs)] is a global organisation with a broad portfolio of hotel brands, including Regent Hotels & Resorts, InterContinental® Hotels & Resorts, Kimpton® Hotels & Restaurants, Hotel Indigo®, EVEN® Hotels, HUALUXE® Hotels and Resorts, Crowne Plaza® Hotels & Resorts, voco™ Hotels, Holiday Inn®, Holiday Inn Express®, Holiday Inn Club Vacations®, Holiday Inn Resort®, avid® hotels, Staybridge Suites® and Candlewood Suites®.
IHG franchises, leases, manages or owns more than 5,500 hotels and approximately 826,000 guest rooms in almost 100 countries, with more than 1,800 hotels in its development pipeline. IHG also manages IHG® Rewards Club, our global loyalty programme, which has more than 100 million enrolled members.
InterContinental Hotels Group PLC is the Group’s holding company and is incorporated in Great Britain and registered in England and Wales. More than 375,000 people work across IHG's hotels and corporate offices globally.
Visit www.ihg.com for hotel information and reservations and www.ihgrewardsclub.com for more on IHG Rewards Club. For our latest news, visit: www.ihgplc.com/media and follow us on social media at: www.twitter.com/ihg and www.facebook.com/ihg.
Kreps DeMaria PR
SOURCE IHG ® (InterContinental Hotels Group)
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