Opening of Conrad Washington, DC Marks the Brand’s First Property in the Nation’s Capital
Highly anticipated Conrad hotel debuts in the heart of the District bringing a new era of modern luxury to the historic city
March 27, 2019 // Franchising.com // WASHINGTON - Conrad Hotels & Resorts, Hilton’s (NYSE: HLT) luxury brand of design-led hotels, announces the opening of the architecturally striking and highly anticipated Conrad Washington, DC. Located on New York Avenue at the gateway of the high-end, mixed-use CityCenterDC and developed by international real estate firm Hines and investor Qatari Diar, Conrad Washington, DC brings a new sense of modern hospitality and design to the nation’s capital with its technologically innovative and personalized experiences for guests.
The 360-room, 10-floor hotel skillfully designed by Pritzker Prize Laureates Herzog & de Meuron features 30,000 square feet of luxury retail space on its ground floor and 32,000 square feet of purpose-built meeting space, all above ground level and unlike any other hotel in Washington D.C. Interiors Architect Rottet Studio designed the interiors as a restrained, minimalist expression of purity of thought and design to complement the carefully-conceived building. The property’s signature restaurant, Estuary, by James Beard Award recipients and “Top Chef” finalists, Bryan and Michael Voltaggio, complements the hotel’s upscale offerings, featuring an elevated farm-to-table dining experience serving seafood from the Chesapeake Bay. In line with the Voltaggios’ pride for their Maryland roots, the menu features locally-inspired favorites including Atlantic Cod, “Maryland Crab Pretending to be Shrimp Toast,” Fried Calamari and Crab Rangoon, among others.
“We are thrilled to welcome the new flagship property for the Conrad brand and Hilton’s first luxury development in Washington, D.C., offering smart luxury to the globally connected traveler,” said Martin Rinck, Executive Vice President and Global Head, Luxury & Lifestyle Group, Hilton. “The ever-evolving market within the nation’s capital provides the perfect opportunity to bring Conrad’s inspiring design, intuitive service and culinary excellence to business and leisure travelers alike.”
A contemporary urban oasis above CityCenterDC, Summit The Rooftop at Conrad and associated event terrace deliver panoramic views of Washington’s most notable landmarks, featuring a stylish bar and understated intimate lounge where guests can enjoy a relaxed respite serving exceptional cocktails, fine wines and small bites.
Conrad Washington, DC’s serene Sakura Club on the tenth floor provides access to an elevated hospitality experience with offerings including a sophisticated made-to-order menu throughout the day, an exquisite Japanese whisky collection and a traditional afternoon tea. A first for the Conrad brand, this exclusive, full-service club level is designed for the most discerning hotel guests with offerings curated from premiere local and global vendors to create a personalized lodging experience unlike any other in the city.
“The opening of Conrad Washington, DC proves to be a groundbreaking moment for our city as a whole,” said Laura Schofield, General Manager, Conrad Washington, DC. “Home to incredible restaurants and designer boutiques, CityCenterDC is the perfect location for our magnificent hotel, and we are delighted to be the icing on the cake and complete the second phase of this landmark development.”
The design-forward hotel tapped world-renowned talent, including internationally-acclaimed architecture firm Herzog & de Meuron, production architect and hotel consultant HKS Inc., exacting interiors architect Rottet Studio and landscape architecture firm Gustafson Guthrie Nichol, among others. Curated by consulting firm Tatar Art Projects, the hotel’s contemporary art collection pays homage to the city’s historical roots tying back to the Washington Color School.
“What a joy it is to celebrate the grand opening of Conrad Washington, DC as the final punctuation on this outstanding project,” said Howard Riker, Hines Managing Director. “CityCenterDC continues to transform the luxury market, and we are excited to be recognized as a go-to destination in the city for our business and leisure visitors and residents.”
As part of Hilton’s commitment to double its social impact investment and cut its environmental footprint in half by 2030, Conrad Washington, DC will partner with DC Central Kitchen on a culinary internship and training program for youth. The hotel will also embed sustainability into its operations, integrating Hilton’s food waste training program into the kitchen culture and partner with Clean the World to recycle soap from guestrooms which will be manufactured into new soap and distributed to communities in need around the world. All of these programs are part of Travel with Purpose, Hilton’s corporate responsibility strategy to redefine and advance sustainable travel globally.
Presenting more than 30 world-class designer shops and boutiques, as well as some of the city’s best-known and critically acclaimed restaurants, CityCenterDC is a prized destination for both local Washingtonians and visitors. Conrad Washington, DC brings a contemporary milieu to a neighborhood already bolstered by its proximity to several major monuments, award-winning restaurants, world-class shopping and cultural/entertainment venues including the Capital One Arena and every major Metro line by way of two main stations: Metro Center and Gallery Place.
Hines and Qatari Diar developed the Conrad Washington, DC in coordination with the District of Columbia, which continues to own the land associated with the project’s hotel and retail uses. D.C.-based real estate companies Bundy Development Corporation, The Jarvis Company, The Neighborhood Development Company and Triden Development Group also are members of the development team and developer ownership.
As part of Hilton, Conrad Washington, DC will participate in Hilton Honors, the award-winning guest-loyalty program for Hilton's 17 distinct hotel brands. Members who book directly have access to instant benefits, including a flexible payment slider that allows members to choose nearly any combination of Points and money to book a stay at an exclusive member discount.
Conrad Washington, DC will be managed by Hilton Management Services. For more information on Conrad Hotels & Resorts and the debut of Conrad Washington, DC, please visit www.conradwashingtondc.com.
Hines is a privately owned global real estate investment firm founded in 1957 with a presence in 207 cities in 24 countries. Hines has approximately $116.4 billion of assets under management, including $64 billion for which Hines provides fiduciary investment management services, and $52.4 billion for which Hines provides third-party property-level services. The firm has 109 developments currently underway around the world. Historically, Hines has developed, redeveloped or acquired 1,319 properties, totaling over 431 million square feet. The firm’s current property and asset management portfolio includes 527 properties, representing over 224 million square feet. With extensive experience in investments across the risk spectrum and all property types, and a pioneering commitment to sustainability, Hines is one of the largest and most-respected real estate organizations in the world. Visit www.hines.com for more information.
About Qatari Diar
QATARI DIAR is a global leader in sustainable real estate, building landmark projects of unrivalled scope and vision. We create vibrant communities dedicated to capturing the hearts and imaginations of the people we serve. These developments are conceived from our commitment to preserving and reflecting local characters and traditions and our visions have created places with a sense of identity and purpose where people aspire to live, work and visit.
Qatari Diar is currently involved in over 60 signature projects in more than 24 countries around the world, with a combined value of over $35 billion. We have created some outstanding, world-class real estate developments in landmark locations across Europe and the Americas. These include several projects in prime locations in London, Paris, Panama, New York and Washington, D.C. Qatari Diar seeks to harness the world's greatest architectural and design talent in order to create sustainable communities that will stand the test of time. www.qataridiar.com
About Herzog & de Meuron
Established in 1978, Herzog & de Meuron is a Swiss architectural office led by five senior partners that is known for its wide range of projects, from the small scale of a private home to the large scale of urban design. Many of their projects are highly recognized public facilities, such as their stadiums and museums; they have also completed several distinguished private projects including apartment buildings, offices and factories. The company's landmark projects comprise the Olympic Stadium in Beijing (also known as the Bird's Nest), The Tate Modern in London and the iconic 56 Leonard Street, a new condominium tower in New York's Tribeca neighborhood. Herzog & de Meuron have received numerous awards for their work including The Pritzker Architecture Prize (USA) in 2001. www.herzogdemeuron.com
About HKS Architects, Inc.
HKS Hospitality Group specializes in the design of sophisticated urban hotels, unique destination resorts and luxurious spas, entertainment, gaming and convention hotels, boutique properties, hospitality interiors and world-class golf clubhouses. With construction underway on five continents, HKS' hospitality practice is ranked as one of the top in the nation and the world, according to BD World Architecture, Hotel Business and Hotel Design. Operating from 24 offices worldwide, the firm has designed projects in 45 countries, garnering numerous awards and coverage in national and international publications. www.hksinc.com
About Rottet Studio
Rottet Studio, an international architecture and interior design firm specializing in corporate, hospitality and multifamily projects for the world's leading companies and brands, designed the interior concept for Conrad Washington, DC The concept carefully blends the historic significance of D.C.'s early American design with the elegant contemporary design of Herzog & de Meuron producing a project fully integrated from exterior to interior experience. Rottet Studio's previous hospitality projects include The Surrey Hotel and Loews Regency Hotel in New York City, The Beverly Hills Hotel Presidential Bungalows in Beverly Hills, California, and the St Regis Aspen Resort and Residences in Aspen, Colorado. www.rottetstudio.com
About Tatar Art Projects
The Tatar Gallery Inc., operating as Tatar Art Projects (TAP), is a sole proprietorship registered and operating in the Province of Ontario. Incorporated in 1996, TAP is a global art consulting firm developing art strategies and unique art programs internationally to hotels, corporations and public spaces.
TAP has more than 25 years of experience working with leading architects and designers across many continents, time zones, foreign languages and is mindful of cultural sensitivities when specifying artworks. Working with an expansive network of artists, studios, project managers and subconsultants, TAP has access to locally based experts to ensure continuity and seamless communication of deliverables to all stakeholders. We take a holistic approach to developing successful hospitality art programs, with a focus on enriching the guest experience while meeting the budget and goals of our clients.
About Conrad Hotels & Resorts
Spanning more than five continents with nearly 35 properties, Conrad Hotels & Resorts has created a seamless connection between contemporary design, leading innovation and curated art to inspire the entrepreneurial spirit of the globally connected traveler. Guests can manage their stay through the Conrad Concierge service in the Hilton Honors mobile app, getting access to pre check-in and room selection, to ordering in-room dining and mobile checkout all from their own mobile device. Conrad is part of Hilton, a leading global hospitality company. Connect with Conrad by booking at www.conradhotels.com or through the Hilton Honors mobile app. Learn more about the brand by visiting newsroom.hilton.com/conradhotels and follow us on Facebook, Instagram, and Twitter.
Hilton (NYSE: HLT) is a leading global hospitality company with a portfolio of 17 world-class brands comprising more than 5,600 properties with nearly 913,000 rooms, in 113 countries and territories. Dedicated to fulfilling its mission to be the world’s most hospitable company, Hilton earned a spot on the 2018 world’s best workplaces list, and has welcomed more than 3 billion guests in its nearly 100 year history. Through the award-winning guest loyalty program, Hilton Honors, nearly 85 million members who book directly with Hilton have access to instant benefits, including digital check-in with room selection, Digital Key, and Connected Room. Visit newsroom.hilton.com for more information, and connect with Hilton on Facebook, Twitter, LinkedIn, Instagram, and YouTube.
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