Gym® Partners with Russian Fitness Group® to Expand Global Footprint To Russia
Russia’s largest fitness corporation set to launch UFC GYM’s innovative TRAIN DIFFERENT® philosophy
April 19, 2019 // Franchising.com // St. Petersburg, Russia - UFC GYM®, the rapidly expanding global fitness franchise, today announced its new franchise partnership agreement with Russian Fitness Group® (RFG), the market leader in the premium and luxury segments in Russia, to open 55 locations throughout the country. The new franchise locations will offer full-service fitness, including high quality equipment, coaching, classes, and amenities geared towards all levels.
“We are thrilled to partner with Russian Fitness Group, an organization that represents the gold standard of fitness throughout Russia,” UFC President Adam Sedlack said. “UFC GYM is continuing its global growth at an exciting rate and having the opportunity to bring UFC GYM’s TRAIN DIFFERENT philosophy to Russia is a great next step. We can’t wait to offer our exciting programs to Russia’s fitness community.”
Olga Sloutsker, Russian Fitness Group Chairman of the Board: “Since the opening of the first World Class fitness club 25 years ago, we have been bringing our country the best achievements of the world’s fitness industry, the most advanced equipment, and trendiest programs. In line with this mission, RFG is happy to offer Russians a new kind of training by UFC GYM. Their idea is to make world-class UFC athletes’ training available to everyone no matter the age, sex or athletic ability. I am sure that UFC GYM clubs operated by RFG will be popular, especially among the young, and we will do our best to make these trainings available in terms of cost.”
“The launch of UFC Gym is a very important step towards the development of the UFC brand in Russia,” Andre Gromkovski, UFC Russia Vice President, added. “In addition to live events, the UFC TV channel, YouTube channel, and consumer goods, our fans will now have the opportunity to live the UFC lifestyle every day.”
UFC GYM’S unique approach to fitness incorporates a wide range of fitness disciplines, including a variety of high energy group fitness classes, traditional resistance, and functional training for all ages- all under one roof.
Since debuting in 2009, UFC GYM has opened more than 150 locations in 28 countries throughout the United States, Australia, Bahrain, Canada, Chile, India, Ireland, Mexico, Oman, the Philippines, Singapore, Taiwan, Vietnam, the United Kingdom, and the United Arab Emirates.
In addition to corporate-owned Signature clubs, UFC GYM offers the unique opportunity to own and operate a UFC GYM franchise domestically and internationally. For more information about UFC GYM Russia, please visit www.ufcgymrussia.ru.
About UFC GYM®
UFC GYM® is the first major brand extension of UFC®, the world’s premier MMA organization. In alliance with New Evolution Ventures™ (NeV), developers of many of the world’s most successful fitness brands. As the first to combine the worlds of MMA and fitness, UFC GYM’s TRAIN DIFFERENT® approach creates an atmosphere where members can see immediate results and appeals to all ages and training levels. UFC GYM is the ultimate fitness experience. The brand is not what you expect, and more than you can imagine. With 150 locations open and over 500 currently in development, UFC GYM is revolutionizing the fitness industry. For more information, please visit www.ufcgym.com. Follow UFC GYM at Facebook.com/UFCGYM, Twitter and Instagram: @UFCGYM. Subscribe at YouTube: www.youtube.com/UFCgym.
UFC® is a premium global sports brand and the largest Pay-Per-View event provider in the world. UFC boasts more than 278 million fans worldwide and has produced over 460 events in 24 countries since its inception in 1993. Acquired in 2016 by global sports, entertainment and fashion leader Endeavor (formerly WME | IMG), together with strategic partners Silver Lake Partners and KKR, UFC is headquartered in Las Vegas with a network of employees around the world. UFC produces more than 40 live events annually that consistently sell out some of the most prestigious arenas around the globe, while programming is broadcast in over 165 countries and territories to more than 1.0 billion TV households worldwide in 40 different languages. UFC FIGHT PASS®, a digital subscription service, delivers exclusive live events, thousands of fights on-demand and original content to fans around the world. For more information, visit UFC.com and follow UFC at Facebook.com/UFC, Twitter, Snapchat and Instagram: @UFC.
About Russian Fitness Group
Russian Fitness Group operates World Class and World Class Lite fitness clubs chains. In 1993, the first fitness club of world-class standards was opened in Moscow under the brand name of World Class. It was the cornerstone of the fitness industry in Russia and CIS countries. In 2018, World Class celebrated its 25-year anniversary. Today, RFG is the largest fitness corporation in Russia operating 45 own and 47 franchised clubs in 34 cities of 6 countries, including Kazakhstan, Kirgizstan, Georgia, Monaco and Turkey. More information can be found at www.worldclass.ru.