Blo Blow Dry Bar Achieves Significant Growth and Success in the First Quarter of 2019
Leading blow dry bar franchise opens nearly a dozen new locations and signs franchise agreements for additional expansion
April 23, 2019 // Franchising.com // TORONTO - Blo Blow Dry Bar, the original blow dry bar and the world's largest blow dry bar franchise, announced today that its successful development efforts throughout the first quarter have accelerated the brand's growth, opening 11 new locations and signing new franchise agreements that will further expand Blo's presence nationwide. This surge in franchise development has fueled Blo Blow Dry Bar's ongoing success, achieving 15 consecutive months of positive year-over-year same-store sales growth.
"We're thrilled with the impressive strides we've made as a brand throughout the first quarter as we continue to expand Blo Blow Dry Bar throughout North America," said Vanessa Yakobson, CEO of Blo Blow Dry Bar. "Our commitment to consistently invest in our people and services has fueled the company's ongoing growth and success, with both new and existing franchise partners helping to propel our development."
Blo has grown its northern footprint with the addition of two new bars in Manhattan, as well as new openings in Northern Baltimore, West Orange and Franklin Lakes, New Jersey and two new locations in the brand's hometown of Toronto. Atlanta welcomed a new bar in East Cobb, which marked the third of six locations slated to open in the greater Atlanta area this year. Additionally, Blo opened new bars in Denver and Chicago and also introduced its "no cuts, no color" concept to Iowa with the state's first location in the Quad Cities.
The company is further driving its franchise development with the signing of three franchise agreements that will bring new locations to several markets across the U.S. including Chicago, South Florida and the Philadelphia metro area.
"Blo brings an affordable luxury to the communities we're in and with a demand for the services and experience we provide, we're accelerating development in new and existing markets. We're eager to build on this momentum to make our catwalk-quality blow outs accessible to women worldwide," added Yakobson.
Recognized as the original blow dry bar, Blo Blow Dry Bar believes in creating an inclusive space where people of all ages, ethnicities and orientations can feel welcomed, represented and gorgeous. Combining a sophisticated design with a fun and lively environment, Blo creates a seamless and enjoyable experience for guests from start to finish. Expertly trained bloers are available for consultation seven days a week to meet the needs of all customers. Blo's hair menu includes seven signature styles to choose from, ranging from a sleek ponytail to flirty and bouncy curls. Blo Blow Dry Bar also offers makeup services, with expert makeup artists on hand to make guests look and feel amazing for any occasion.
Blo Blow Dry Bar is currently seeking single- and multi- unit operators to join the brand's rapid expansion.
About Blo Blow Dry Bar
Blo Blow Dry Bar is the original blow dry bar and the world's largest blow dry bar franchise. The company transformed beauty norms and reinvented the salon industry when it launched the "no cuts, no color" concept: only blow outs. Since opening its first location in Canada in 2007, Blo has grown to over 130 locations across North America and continues to expand rapidly. With a mission to enhance the lives of those in the community through the power of flawless blow outs and beauty services, Blo Blow Dry Bar offers perfectly styled hair and exceptional customer experiences seven days a week. For more information visit www.blomedry.com.
SOURCE Blo Blow Dry Bar