DQ Grill & Chill® Restaurant Opens in Charlotte
Local Resident Brings World-Leading QSR Concept To Dickson County
April 24, 2019 // Franchising.com // CHARLOTTE, Tenn. - Dickson County just got a whole lot sweeter.
American Dairy Queen Corporation (ADQ), franchisor of the timeless DQ® brand cherished for its classic frozen treats and delectable fare, recently announced its new DQ Grill & Chill® restaurant opening in Charlotte by May 1. Conveniently situated at 3389 Highway 48 N., the restaurant is locally owned and operated by full-time farmer Caleb Story.
Striking the perfect balance between yesterday and today, the DQ Grill & Chill® flagship concept modernizes guests’ dining experience by offering soft-serve favorites such as cones, sundaes and the signature Blizzard® Treat. DQ® fans can also enjoy made-to-order lunch and dinner options including GrillBurgers™, Chicken Strip Baskets and delicious hot sandwiches.
A welcoming environment for all, each DQ Grill & Chill® location features a modern, open-air grill, separate “Grill” and “Chill” sections, comfortable booths, large wooden tables, warm lighting and upbeat music.
“For me, the Dairy Queen® brand has always represented comfort and pure joy,” said Caleb Story. “I’m drawn to the brand because of the strong feelings it evokes, and I know my community in Charlotte will feel the same way. I’m thrilled to pursue this new venture and continue the tradition of serving great food and classic frozen treats to DQ fans for years to come.”
A local farmer in the 1,500-person city, Caleb has spent decades in the agriculture industry farming tobacco, corn, soybeans and wheat over a combined 850 acres. He’s been envisioning a career in the restaurant industry for 10-plus years and now is making his dream a reality.
“Looking deeper into the business opportunity, I was impressed by the innovative processes and systems the leadership team has in place to support my business goals,” added Story. “The training and support I’ve received thus far has exceeded my expectations, and I’m confident the ADQ team’s dedication will have a tremendous impact on my team’s success.”
What began as the 10-cent sale of an unknown frozen treat in 1938 quickly boomed into one of the most well-known companies of all time. Maintaining its recipe for success throughout nearly 80 years, ADQ has more than 7,000 locations worldwide and is initiating a plan to add more than 70 new restaurants in the United States in 2019.
To learn more about the Dairy Queen brand, visit www.dairyqueen.com.
About International Dairy Queen, Inc.
International Dairy Queen Inc., (IDQ), based in Minneapolis, Minnesota, is the parent company of American Dairy Queen Corporation and Dairy Queen Canada, Inc. Through its subsidiaries, IDQ develops, licenses and services a system of more than 7,000 locations in the United States, Canada and 25 other countries. IDQ is a subsidiary of Berkshire Hathaway Inc. (Berkshire) which is led by Warren Buffett, the legendary investor and CEO of Berkshire. For more information visit www.DairyQueen.com.
All Points PR
Public Relations Account Lead
SOURCE International Dairy Queen, Inc.