Planet Smoothie Expands with Additional Franchise Agreement in Delaware
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Planet Smoothie Expands with Additional Franchise Agreement in Delaware

Out-of-this-World Smoothie Franchise Collaborates with Local Couple to Open Concept in Middletown

May 09, 2019 // // MIDDLETOWN, Del. - Planet Smoothie, a quick service smoothie franchise offering an abundance of colorful and delicious smoothie options, announced today it has signed a franchise agreement with current operators Leonard and Renee Resetar to open one location in Middletown, Del. The husband and wife duo already own one Planet Smoothie in Newark, Del. with one more in development in Rehoboth Beach, Del. The newest Planet Smoothie is expected to bring 12 new jobs to the Middletown area.

Founded in 1995 in Atlanta, Planet Smoothie has consistently proven that its menu delivers vibrant flavors and ingredients that never fail to put a smile on a customer’s face. Residents of Middletown will soon be able to experience fresh, out-of-this-world blends like the Lunar Lemonade™ and Chocolate Elvis™ with add-in boosts, such as Matcha Green Tea and Chia Seeds for an extra kick.

Prior to Planet Smoothie, both Leonard and Renee built impressive resumes with long careers in aviation, travel and finance. Both are also extremely engaged in their local community; Leonard coaches several local sports teams and Renee has served as PTA President and as a member of MOPS (Mothers of Preschoolers). Their combined business backgrounds, community involvement, and devotion to satisfy Planet Smoothie guests set them up for success with their growing Planet Smoothie enterprise.

“Leonard and Renee have managed their current Planet Smoothie with the simple approach of putting a smile on every face and ensuring the entire experience, from walking through the door to the last sip of a guest’s smoothie, is excellent,” said John Wuycheck, Senior Vice President of Franchise Development. “We are happy to continue to collaborate with such passionate individuals like the Resetars, and feel confident they will represent the franchise brand to the fullest throughout Delaware.”

The Resetars and other franchisees of Planet Smoothie have the benefit of unrivaled franchisee support from Kahala Brands™. Every franchisee has full access to an R&D team with chefs dedicated to sweet and savory menu innovations, an in-house social media team, an in-house creative team to help with ads, promos and coupons, a full-service construction team, a hands-on week-long training program, continuing education and more.

The Planet Smoothie in Middletown is expected to open near the end of 2019.

About Planet Smoothie

Planet Smoothie®, intent on redefining the smoothie category, is among the country's top smoothie concepts. The brand appeals to a demographic of loyal, active and occasion-driven customers who want to live a healthier lifestyle. Planet Smoothie offers real fruit smoothies with lower calorie, lower sugar, and higher protein options, giving customers a quick, portable snack or meal replacement. The brand's menu is organized into lifestyle categories to assist customers in finding the smoothie that helps them to achieve their personal goals, including protein, energy, and Planet Lite™ categories. The Planet Smoothie brand operates approximately 130 locations in over 20 states. In 2015, Planet Smoothie was acquired by Scottsdale, Arizona-based Kahala Brands™, one of the fastest growing franchising companies in the world. For more information about Planet Smoothie, Please visit:

For more information about Kahala Brands, please visit:

Media Contact:

Klaudia Rudny
Fishman PR
(847) 945-1300

SOURCE Planet Smoothie



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