Nikita Hair Announces Upcoming Unscripted TV Show, The Nikita Hair Adventure
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Nikita Hair Announces Upcoming Unscripted TV Show, The Nikita Hair Adventure

Scandinavian Business Icon Shares Life Lessons Alongside Entrepreneurial Journey of Building Multi-Million-Dollar Beauty Empire

February 05, 2020 // Franchising.com // BOCA RATON, Fla. - After building Nikita Hair, one of Europe's leading salon groups, into a household name, self-made Scandinavian entrepreneur, philanthropist, and TV personality Inger Ellen Nicolaisen has teamed up with well-known producer, famously recognized for Southern Charm, Bryan Kestner, to create The Nikita Hair Adventure. The unscripted TV show will follow her incredible entrepreneurial journey in building a multi-million-dollar beauty empire while launching the Nikita Hair Franchise in the United States.

Nicolaisen founded Nikita Hair in 1984 with a mission of empowering individuals to be their best self. The company's team building philosophy fosters creativity, responsibility and openness, and has propelled the brand to success. With 150+ hair salons and over 1,000 hairstylists, Nikita Hair has grown into one of the most profitable salon groups in the world. Nicolaisen foresees promising expansion in the $62 billion-dollar beauty industry as the brand brings its incredible salon experience to the United States. Already finding success, Nikita Hair's first U.S. franchise salon is slated to open this March in Mason, Ohio, operating alongside its successful corporate-owned location in Boca Raton, Florida.

"Inger is a truly incredible person with a charismatic personality and amazing entrepreneurial story that we're eager to share through this new show," said Kestner. "Full of energy and determination, this business titan from Norway is preparing to launch her incredibly successful business in the United States and once again build her empire from the ground up. With her team of experts on the ground, Inger will navigate the ups and downs of building a multi-million-dollar business while trying to balance her family life – with 14 children." She has 3 biological children and 11 from an orphanage in Eastern Europe that call her Mom.

"I can't wait to share my journey and introduce U.S. viewers to the Nikita Hair brand and our extraordinary company," said Nicolaisen. "Our vision is to create the greatest adventure in hair and beauty history with the initial goal of more than 200 Nikita Hair salons through strategic franchise partnerships throughout the United States."

About Bryan Kestner

Bryan Kestner is an influential entrepreneur creating Planet Hollywood in his early 20s while working as an actor, before crossing over into producing television. He is the original creator and executive producer of Southern Charm. Known for The Running Man (1987), The Monster Squad (1987), Southern Charm (2014 – 2018), and Fire Birds (1990).

About Nikita Hair

Nikita Hair is a leading international, modern hair salon delivering a variety of high-quality hair and scalp services, and a salon signature collection, Eleni and Chris, with treatments and products, made from ingredients sourced from Scandinavia. www.eleniandchris.com With 150+ locations throughout Europe, Nikita Hair recently announced expansion plans throughout the United States, with corporate U.S. headquarters in Boca Raton, FL. Every Nikita Hair salon offers a wide array of services and personalized appointments to keep clients looking and feeling their best, authentic self.

Media Contact:

Kelly McNamara
Fishman Public Relations
847-945-1300
KMcNamara@fishmanpr.com

SOURCE Nikita Hair

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