Cinnabon & Paramount Home Media are Treating Fans to Ultimate Valentine’s Night In
Fans can enter to win a heart-shaped CinnaPack gift box and classic romantic comedies this February
February 06, 2020 // Franchising.com // ATLANTA, Ga. - Cinnabon®, iconic bakery and purveyor of craveable cinnamon rolls, announced today they are working with Paramount Home Media to treat 100 lucky fans to the ultimate Valentine’s Day celebration pack. The pack will feature a Cinnabon gift box complete with a heart-shaped CinnaPack filled with nine irresistible MiniBon™ rolls and digital codes for two iconic romantic comedies: “How To Lose a Guy in 10 Days” and “Failure to Launch.”
“We want to spread the love - and the frosting! - and there’s no better way than with our baked with love heart-shaped CinnaPacks,” said Megan Greene, director of marketing at Cinnabon. “Whether celebrating with a special someone or group of friends, we’re thrilled to offer our fans the opportunity to treat themselves to a cozy night in with our ooey-gooey ‘bons and some light-hearted love stories.”
To win the prize pack, fans can enter at Cinnabon.com/Valentines-Day-Sweeps.. On February 11, 100 lucky fans will be selected to enjoy their own romantic comedy double feature and mouth-watering cinnamon rolls. Packs will be shipped to winners’ doorsteps just in time for the holiday. To ensure even more fans have the chance to snuggle up with a favorite film, 900 additional winners will receive a digital code for one of the selected movies.
Those that don’t win the prize pack can still enjoy their favorite cinnamon rolls and films this season. The heart-shaped CinnaPacks are available for purchase now at Cinnabon bakeries nationwide and available to order online for the sweetest overnight delivery surprise. Guests can visit Cinnabon.com/locations to find their closest bakery or Cinnabon.com/gifting to order a gift box for overnight delivery. For those planning an office celebration, get-together with loved ones, or hosting a night in, you can supply the sweets with Cinnabon catering at Cinnabon.com/Catering. To enjoy fan-favorite Paramount Home Media releases, head to https://www.paramount.com/movies/home-media to download.
About Paramount Home Media Distribution
Paramount Home Media Distribution (PHMD) is part of Paramount Pictures Corporation (PPC), a major global producer and distributor of filmed entertainment. PPC is a unit of Viacom (NASDAQ: VIAB, VIA), home to premier global media brands that create compelling television programs, motion pictures, short-form content, apps, games, consumer products, social media experiences and other entertainment content for audiences in more than 180 countries. The PHMD division oversees PPC’s home entertainment and transactional digital distribution activities worldwide. The division is responsible for the sales, marketing and distribution of home entertainment content on behalf of Paramount Pictures, Paramount Animation, Paramount Television, Paramount Players, MTV, Nickelodeon, Comedy Central and CBS and applicable licensing and servicing of certain DreamWorks Animation titles. PHMD additionally manages global licensing of studio content and transactional distribution across worldwide digital distribution platforms including online, mobile and portable devices and emerging technologies.
Founded in Seattle in 1985 and now based in Atlanta, Cinnabon Franchisor SPV LLC is the market leader among cinnamon roll bakeries. The company serves fresh, aromatic, oven-hot cinnamon rolls, as well as a variety of other baked goods and specialty beverages. Cinnabon Franchisor SPV LLC currently operates over 1,200 franchised locations worldwide, primarily in high traffic venues such as shopping malls, airports, train stations, travel plazas, entertainment centers and military establishments.
Cinnabon Franchisor SPV LLC is also a multi-channel licensor, partnering with other companies to provide over 70 brand licensed products at foodservice and retail venues.
For more details and to stay connected to all things Cinnabon, follow on Twitter or Instagram @Cinnabon, like it on Facebook at www.facebook.com/Cinnabon, or visit www.Cinnabon.com.
Sr. Manager, Public Relations and Social Media
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