Metal Supermarkets Experiences Record Franchise Growth in 2020
Premier Small Quantity Metals Franchise Remains Open as Essential Service, Adds New Locations
July 21, 2020 // Franchising.com // Mississauga, Ontario - Metal Supermarkets, the world’s largest supplier of small-quantity metals, experienced record growth, consistent customer sales, an increase in franchise leads and unit sales in the first half of 2020.
Metal Supermarkets opened five stores in the first six months of 2020, quickly surpassing their entire 2019 total of four new stores. The franchise added locations in Cleveland, OH, Indianapolis, IN, Warwick, RI, Hackensack, NJ and Appleton, WI earlier this year.
Metal Supermarkets is also planning on opening four additional stores across the United States in August – San Diego, CA, West Palm Beach, FL, Pico Rivera, CA and Cedar Rapids, IA. There are plans to add new stores in Washington, DC, San Jose, CA, Houston, TX and Kansas City, MO by the end of the year. With 13 confirmed store openings in 2020, Metal Supermarkets will more than triple the number of store openings from 2019. Metal Supermarkets will finish 2020 with more than 100 locations in the United States, Canada and the United Kingdom.
The Canadian-based franchise got off to a fast start over the first three months of 2020 with 375 franchise leads, a 26 percent increase over the same period in the previous year. It also experienced a 33 percent increase in deals signed in January through March and a 60 percent increase in the number of units sold compared to the same period in 2019.
Part of what makes Metal Supermarkets so attractive to franchise candidates is the sales growth, which were up as much as 15 percent prior to the COVID-19 outbreak. Stores were also able to thrive during the pandemic. The business was deemed as an essential service and none of the stores were forced to close due to government regulations. Metal Supermarkets has a large B2B customer base with a high demand for metal products needed for infrastructure, manufacturing, maintenance and other services critical to combating COVID-19, including personal protective equipment.
“Under some very trying circumstances in 2020, Metal Supermarkets has shown its value to both customers and franchise owners,” said Andrew Arminen, VP, Franchising of Metal Supermarkets. “There is a constant need for metal products and the services we provide regardless of the economic climate. Franchise prospects see our essential business with a stable customer base as a very important and attractive option when selecting a franchise. That helps position Metal Supermarkets for continued success for the remainder of 2020 and beyond.”
Metal Supermarkets has continued to see a high number of franchise candidates over the past several months. Since the pandemic started, the company has hosted several virtual discovery days with multiple candidates at each event, and 90 percent of the candidates in attendance that they will be proceeding with the franchise. The virtual discovery days feature one full day of presentations and a second day of individual meetings with senior level executives. Metal Supermarkets is presently working on finalizing seven more franchise units to open in early 2021.
Metal Supermarkets typically serves a wide variety of businesses customers across various industries, including tool and die shops, manufacturers, maintenance managers, fabricators, machine shops, contractors, construction companies, military, healthcare, education and other government departments, as well as hobbyists and homeowners.
The stores stock a diverse selection of metal types including hot-rolled steel, cold-rolled steel, stainless steel and aluminum in a wide variety of shapes including bar, tube, sheet, plate and more. Metal Supermarkets offers customers instant access to any metal, cut to size and ready fast, with no minimum order quantity.
About Metal Supermarkets
Metal Supermarkets, known worldwide as The Convenience Stores for Metal, is the world’s largest small-quantity metal supplier with more than 95 brick-and-mortar stores across the US, Canada and United Kingdom. It sells a wide variety of metals including Aluminum, Hot-Rolled Steel, Cold-Rolled Steel, Stainless Steel, Alloy Steel, Galvanized Steel, Tool Steel, Brass, Bronze and Copper. Metal Supermarkets offers value-added services such as Production Cutting, Shearing, Punching and more. Its staff are highly specialized and assists customers in finding the metal they need. The franchise owners and their staff are metal experts and have been providing quality customer service and products since 1985.
SOURCE Metal Supermarkets
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