Leading independent Firm Leverages Unique ERA Powered® Model to Fuel Growth
September 25, 2020 // Franchising.com // MADISON, N.J. - ERA® Real Estate, a global franchising leader within the Realogy family of companies, today announced the affiliation of Results Realty. The company, headquartered in St. Charles, Ill., serves the Greater Chicago area and will now be known as Results Realty ERA Powered.
The ERA Powered® branding model allows a company that has invested in building local brand equity to affiliate with ERA and benefit from the entirety of the brand’s platform in marketing, training and operations.
Judy Cox, a 20-year real estate veteran who established Results Realty in 2013, has operated as both an independent brokerage and a franchised operation over the course of her career. Her company has more than 40 agents.
The Greater Chicago metropolitan area is noted for its array of well-developed small-to mid- sized towns with vibrant downtowns and lively cultural and lifestyle offerings – all within in close communing distance to the city of Chicago. The firm caters to clients across a wide range of price points and housing needs, serving many first-time buyers, as well as families looking for more space.
- Results Realty ERA Powered is in the top 4% with $61.5 million in sales volume for of all Chicagoland brokerages according to MRED MLS.
- The team of 42 agents serve a 50-mile radius extending west from Chicago to Aurora, encompassing the areas between Yorkville and North Barrington.
- Results Realty ERA Powered will leverage ERA’s powerful agent productivity tools as well as proprietary systems and platforms. This includes lead generation services like TextERA, which transforms static yard signs into interactive property marketing, and the ERA® Sellers Security Plan which provides a competitive advantage over iBuyers as ERA will purchase qualified listings if they do not sell over a contracted period of time.
- Results Realty ERA Powered will also tap into the ERA® Distinctive Properties program to enhance and expand its luxury segment.
- Cox’s expansion plans include opening additional offices in their service area as well as opening a satellite office in Florida to support second-home buyers.
“Judy has invested 20 years in building her strong local brand which is predicated on exemplary service and deep knowledge of the communities she serves. She recognized a unique opportunity with the ERA Powered model to realize her growth goals as we will enhance the invaluable brand cache she has established over two decades. From increasing agent productivity and recruiting new members to the team, to opening more offices and developing new lines of business, Judy is approaching growth from multiple perspectives. Her measured and astute will undoubtedly serve to increase ERA’s presence in the third largest metro region in the country and we are excited for what’s to come from our new affiliate in Chicagoland."
-Sherry Chris, President and CEO of ERA Real Estate
“ERA’s many formalized programs and platforms combined with sophisticated technology and tools will provide an incredible steppingstone for our agents to enhance their performance, compete at a higher level and earn more market share. While I have enjoyed supporting my agents in their professional development, I knew we needed a new level of support to bring our company to the next level. We’ve built a close-knit family over the last seven years and being able to retain our identity as a firm is a critical element for growing together as an ERA Powered company.”
-Judy Cox, Broker/Owner, Results Realty ERA Powered
About ERA Real Estate
At ERA Real Estate, we don't adapt to change, we create it. We believe that our core business values of collaboration, innovation, diversity and growth are needed now more than ever. As a global leader in the residential real estate industry for more than 40 years, ERA was the first real estate franchise to expand internationally, the first to post listings online, and is the only national company that offers the Sellers Security® Plan program.
The ERA Real Estate network includes more than 35,000 affiliated brokers and independent sales associates and approximately 2,200 offices throughout the United States and 31 other countries and territories. ERA Franchise Systems LLC which operates the ERA Real Estate system, is a subsidiary of Realogy Holdings Corp. (NYSE: RLGY), a global provider of real estate services. ERA Real Estate information is available at their website.
SOURCE ERA Real Estate
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