StretchLab Opens 100th Studio in the U.S.
Popular Assisted Stretching Concept Continues to Expand Business Despite COVID-19 Pandemic
April 29, 2021 // Franchising.com // IRVINE, Calif. - StretchLab announced today it has officially opened its 100th studio in the U.S. in Colleyville, Texas. As sedentary and less active lifestyles have become more prevalent during the COVID-19 pandemic, the demand for one-on-one assisted stretching studios is higher than ever, and StretchLab franchisee Terry Rackley is ready to meet that demand with the Colleyville studio, his third in the Dallas market after StretchLab Keller and Southlake. The 100th studio will celebrate its grand opening in early May.
"Building and opening my third studio during the COVID-19 pandemic has certainly brought on new challenges, but the one consistent bright spot has been the demand from customers,” said Rackley. “This location has received tremendous interest and our membership base continues to grow as our clients are prioritizing their health and wellness needs and realizing StretchLab is a great fit for them.”
StretchLab has quickly grown in popularity over the past year despite challenges from the COVID-19 pandemic, signing its 300th franchise agreement to bring studios to five brand new markets in the U.S. The first StretchLab outside of the U.S. opened in Toronto, Canada in the first quarter of 2021, and the brand also expects to expand in Australia, having secured a master franchise agreement that gives the Master Franchisee the right to bring at least 50 studios to Australia, with the first opening in Perth expected to be sometime mid-year.
“While stretching has always been an important part of staying healthy, the challenges brought on by the COVID-19 pandemic have led to even more of a demand for StretchLab as people find themselves with aches and pains from the long periods of time spent seated at home,” said Lou DeFrancisco, President of StretchLab. “We are very excited to reach this milestone of 100 studios across the U.S., and we are looking forward to spreading our reach even further with planned international expansion into Canada and Australia.”
At StretchLab, clients work one-on-one with highly trained Flexologists™ in an open, modern, and friendly environment to increase mobility and flexibility, and achieve a deeper, more advanced stretch than they can get on their own. Studios utilize TRX MAPS technology, which tracks mobility, muscle activation, posture, and body symmetry, to create individually tailored and more holistic stretching programs for clients to achieve their wellness goals.
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