Primrose Schools® Expands Footprint into Nevada
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Primrose Schools® Expands Footprint into Nevada

Early education and care leader announces new location in South Reno and accelerated efforts to identify locations for new Franchise Owners within the state

RENO, Nev., Aug. 4, 2021 // PRNewswire // - Primrose Schools, a high-quality early education and care leader with over 450 schools operating in 32 states, today announced its growth into Nevada, beginning with dedicated efforts to identify locations for Franchise Owners in Reno and Las Vegas. With the need for child care soaring during the pandemic, the company opened 28 new schools in 2020 branching into three new states, and has an additional 150 locations in the overall pipeline. Primrose's expansion into the state has begun with Franchise Owners Bethany and Alonzo Durham, whose South Reno school will be its first in Nevada and is set to open in October.

"The pandemic has elevated the importance and need for early education and childcare programs that provide parents with peace of mind about returning to work," said Steve Clemente, President of Primrose Schools. "This need is even greater in growing states such as Nevada where Primrose is thrilled to offer both experienced and new Franchise Owners a turnkey opportunity to fill a void with an impactful investment in their community."

Primrose plans to address the needs of growing cities like Las Vegas and Reno in a state experiencing the nation's third-highest population increase from 2019 to 2020. As families continue to move into the state, entrepreneurs in these cities now have an opportunity to become Primrose Schools Franchise Owners and provide the essential service of childcare as young parents to return to work and the state recovers from the pandemic. Over the last year, Primrose has proven to be resilient - and in response, demand remains high for existing Primrose schools, many of which have enrollment waitlists.

The Durham family, Primrose's inaugural Franchise Owners in Nevada, approached the company after determining the early education and care options in the region did not meet the standards they had for their own children. Bethany Durham, who holds a degree in Elementary Education from the University of Nevada, understands the importance of access to quality child care options and is partnering with her husband and co-owner Alonzo, to open a school in South Meadows. Conveniently located less than seven miles from downtown Reno, the approximately 12,170 square feet school is expected to open this October.

"While researching investment opportunities in childcare and early learning, we found that Primrose Schools was consistently leading the industry and were so impressed with the level of care being provided at the schools we visited," Bethany explained.

In addition to the Durham family's upcoming location, the Primrose Schools Development Team is curating additional properties for future Franchise Owners in Reno and Las Vegas who will be able to skip the site-search phase for a student-ready site in as few as eight months. Each of these locations are expected to serve approximately 185-210 families in Washoe and Clark county-areas.

SOURCE Primrose Schools®

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