Unleashed Brands Announces Acquisition Of Premier Martial Arts
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Unleashed Brands Announces Acquisition Of Premier Martial Arts

Family entertainment industry leader adds martial arts franchise to portfolio of brands serving families

February 09, 2022 // Franchising.com // DALLAS, TX - Unleashed Brands today announced it has made a strategic investment in the acquisition of Premier Martial Arts, a prominent franchised company that specializes in teaching karate, krav maga, and kickboxing for children and adults. Details of the transaction were not disclosed.

“The acquisition of Premier Martial Arts positions Unleashed Brands for further success with the focus on providing fun, engaging and inspiring experiences that help kids become who they are destined to be. The addition of Premier Martial Arts aligns perfectly with the company’s goal to create a global growth-focused platform that will serve to curate and expand the portfolio of brands that provides a safe, fun and enriching environment to help kids learn, play and grow,” said Michael Browning, President and CEO of Unleashed Brands.

Premier Martial Arts’ mission is to provide the skills needed to help its students succeed in life, such as confidence, focus, self-esteem and physical wellbeing. The brand’s studios have certified, professional instructors that are trained in modern teaching techniques and martial arts skills. In 2004, Barry Van Over founded the Premier Martial Arts organization that grew to over 70 locations in the United States, Canada and Great Britain. In 2018, he franchised Premier Martial Arts and the franchise has quickly grown to 564 franchises sold to 228 owners.

“Unleashed Brands has a proven recipe and track record for success with other portfolio brands that align perfectly with our goals for growth, and our brand mission to help students build skills required to excel in life. Premier Martial Arts looks forward to benefiting from the growth acceleration Unleashed Brands affords, as well as the additional tools, resources and minds included, as we remain focused on our unparalleled franchisee support and customer experience that our students expect,” said Barry Van Over, CEO and Founder of Premier Martial Arts.

Unleashed Brands will function as the parent company of Premier Martial Arts.

SOURCE Unleashed Brands and Premier Martial Arts

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