Better Homes And Gardens® Real Estate Launches “Be Better” Podcast
Weekly digital programming to provide knowledge and advice to help the next generation of entrepreneurs own their future
April 01, 2022 // Franchising.com // MADISON, N.J. - Better Homes and Gardens Real Estate LLC announced today the launch of its first-ever podcast, “Be Better.” The weekly program is available on Apple Podcasts, Spotify, Amazon Music, Stitcher and Google, as well as the brand’s Be Better blog. Content from the broadcast is also posted on the brand’s Tik Tok, Facebook and Instagram accounts.
Named after Better Homes and Gardens Real Estate’s “Be Better” tagline, the podcast signifies the brand’s focus on inspiring real estate entrepreneurs to be the best versions of themselves both personally and professionally. Co-hosted by Kim Haynie, business consultant and generational marketing specialist, and Donald Kelly, sales advisor and motivational speaker, the podcast features intimate conversations with thought leaders from around the world to uncover insights, inspiration and knowledge to help listeners exceed their goals and own their future.
From Guy Kawasaki, American marketing specialist and Silicon Valley venture capitalist, to Carson Arthur, outdoor celebrity design and lifestyle expert, guests will tackle a wide array of lifestyle-focused topics, including wealth management, entrepreneurship, social causes, sustainability and wellness.
“Consumers and real estate professionals alike crave relevant and meaningful content that will add value to their lives and help them achieve their goals – whether it’s exploring new pathways to success or giving back to their communities,” said Chris Zoeller, Vice President of Marketing, Better Homes and Gardens® Real Estate. “As the leading real estate lifestyle brand, we’ve taken great care in cultivating a comprehensive content strategy designed to help our affiliated real estate professionals stay connected to consumers, while inspiring them to be their best selves in all facets of life. The “Be Better” podcast further amplifies our ability to reach and educate new generations of real estate agents, providing them with new perspectives, ways to build their own stories and ultimately, Be Better."
In addition to Guy Kawasaki and Carson Arthur, the “Be Better” podcast will also feature:
- Jennifer Adams, BHGRE® Ask A Pro Expert, author of Love Coming Home and How High Can You Soar, design pro, and founder & CEO of Jennifer Adams Brands, Inc.
- Jeff Fromm, keynote speaker and author of The Purpose Advantage
- Abhi Golhar, real estate investor, entrepreneur, nationally syndicated radio show host on the Wall Street Business Radio Network, and media figure whose experience encompasses print, podcasting, radio, and television appearances.
- Brett Hagler, CEO and co-founder of New Story Charity, a non-profit organization dedicated to pioneering solutions to end global homelessness
“Since Better Homes and Gardens Real Estate launched in 2008, the brand has always been at the forefront of bridging the gap between the next generation of consumers and the real estate professionals who serve them,” noted Sherry Chris, President & CEO, Better Homes and Gardens® Real Estate. “As we looked at the needs and interests of future generations of entrepreneurs, we wanted to create even more opportunities to reach today’s mobile and multi-tasking consumer. The “Be Better” podcast is an exciting example of the many ways the BHGRE® brand is dedicated to helping people find success through a career in real estate.”
SOURCE Better Homes and Gardens Real Estate LLC
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