Spoon-Licking Good: How a Cake Batter Hack Made it Onto the Menu
May 20, 2022 // Franchising.com // Sneaking a swipe of batter as Mom or Dad bakes a cake - then running, giggling, from the kitchen as they wave their spatula at you - is one of those small joys of childhood. If you still crave that sweet treat, you’re not alone; for years, Dunkin’ devotees have been “hacking” the menu to create their own version of Cake Batter flavor.
Now, Dunkin’ has you covered, celebrating warmer days ahead by finally putting fan-favorite Cake Batter on the menu - no DIY required. The NEW Cake Batter Signature Latte is a delectable party in a cup (sprinkles included!). The iced latte combines rich, smooth espresso with spoon-licking-good cake batter flavor and is topped with whipped cream, a mocha drizzle and rainbow sprinkles. Developed by Dunkin’s team of trail-blazing culinary geniuses, this limited-time celebratory sip features bakery notes of sweet vanilla frosting to "cake on the summer."
The culinary team at Dunkin’ is always looking at what’s next, and how our most passionate fans are enjoying their Dunkin’ delights. One recurring theme centers around birthday cake and cake batter flavors, which kept coming to life through “hacks” from fans - and even creative Dunkin’ team members - which they shared on social media. Now, the Dunkin’ team chose to make cake batter an official menu item as a latte.
“The Signature Latte build was the perfect expression for cake batter because it allowed us to highlight the flavor in a very fun and whimsical way,” said Kelly Callahan, Senior Research & Development Technologist at Dunkin’. “And we see the whipped cream, mocha drizzle and sprinkles as our version of ‘the icing on the cake’ - making it as visually appealing as it is delicious.”
What’s next in the world of fan-inspired creations at Dunkin’? While we can’t predict the future, we can predict that pairing the sweet Cake Batter Signature Latte with our NEW Cornbread Donut & MUNCHKINS® Donut Hole Treats makes for a winning combo. We’ve expanded our bakery case with these new comfort food staples, each featuring a unique, corn-cake base glazed for the perfect sweet and savory bite. However you enjoy it, be sure to get your Cake Batter Signature Latte before this historic run ends on August 16.
Got a favorite hack that personalizes how you run on Dunkin’? Share it with us on Facebook, Twitter, Instagram and TikTok!
To learn more about Dunkin’, visit www.DunkinDonuts.com or subscribe to the Dunkin’ blog to receive notifications at https://news.dunkindonuts.com/blog.
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