Slim Chickens Opens in Indiana

By: Slim Chickens | 2 Shares 760 Reads

March 21, 2023 // Franchising.com // WEST LAFAYETTE, Ind. - Slim Chickens announced today its new restaurant opening at 2901 Northwestern Ave, West Lafayette, IN 47906. Seasoned multi-unit operating group Primestar Indiana is at the forefront of the opening.

“We are thrilled to share our southern hospitality and quality, cooked-to-order comfort food with the West Lafayette community,” said Jackie Lobdell, vice president of franchise development at Slim Chickens. “Reputable operating groups like Primestar Indiana are a prime example of the kind of partners we’re looking for, and we’re eager to share our hand-breaded chicken tenders and inviting atmosphere with more communities across Indiana.”

The brand prides itself on its cooked-to-order fresh food and strong devoted fanbase, also known as “Slimthusiasts.” Slim Chickens has distinguished itself in the “better-chicken” segment by offering high-quality food and 17 house-made dipping sauces, allowing customers to enjoy a different flavor profile with each visit. Its menu is broader than many in the segment, offering chicken tenders, fresh salads, sandwiches, chicken and waffles, chicken wings and unique side items. Fans also resonate with the southern contemporary look and feel, as well as the open and inviting layout of Slim Chickens restaurants, which speak to the hospitality mindset that anchors the brand.

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