Season 2 Consign Announces First Multi-Unit Franchisees in the Garden State

Season 2 Consign Announces First Multi-Unit Franchisees in the Garden State

March 08, 2024 // Franchising.com // PALM BEACH, FL - Season 2 Consign has announced that two of their current franchise partners have purchased the rights for the Northern New Jersey territory, becoming the brand’s first multi-unit franchise partner. Dianne & Gabrielle Melillo, owners of Season 2 Consign in Colts Neck, NJ, and recent IFA 2023 Franchisees of the Year, have re-committed to the brand looking to expand their reach in the Garden state, bringing high-end consignment options to more communities.

Dianne’s background in high-end fashion, working as Director of Sales in North America for Giambattista Valli, and Gabrielle’s experience in e-commerce make them the perfect partners for Season 2 Consign. Following the success of their first location, located at 411 NJ-34, Colts Neck, NJ, the Melillos, a mother-daughter duo, were eager at the opportunity to continue their partnership with the brand. Dianne, who first discovered the founders of Season 2 Consign and began following their work with the brand, was impressed with their seamless operations and, jumped at the opportunity to become a franchisee. Having always had ambitions to start her own business, she eventually brought on her daughter, Gabrielle, to join her in the new venture. With the purchase of the Northern New Jersey territory, the pair can’t wait to expand further within the state.

Dianne shared her enthusiasm, “I’ve always dreamed of owning my own business and working with such an incredible company and group of women makes it even better. Season 2 Consign’s approach to luxury consignment was exciting and refreshing, something neither myself nor Gabrielle had seen before. Monica and Erika, are so outgoing, outspoken and fun that it was easy to decide to work with them. We received tremendous support from both the Season 2 Consign team and the local Colts Neck community, and we knew we wanted to grow our partnership with the brand.”

Having both been born and raised in North New Jersey, Dianne currently living in Colts Neck, while Gabrielle is located in Northern New Jersey, the pair knew that a brand like Season 2 Consign would be incredibly successful in the area. The Melillos have seen great accomplishment so far, having been the brand’s top sellers during Black Friday and recently honored as 'Franchisee of the Year' at the International Franchise Association’s convention.

“The Melillos have been phenomenal partners and exemplify the qualities we look for in all of our franchisees,” said Erika Tapia Schrieber, Co-Founder of Season 2 Consign. “Their dedication and hunger to provide quality high-end consignment options to their customers is truly commendable. We’re honored to have them as Season 2 Consign’s first multi-unit franchisees and can’t wait to support them on their journey to bring the brand to Northern New Jersey.”

Founded in 2020, Season 2 Consign is a 100% female-owned non-traditional retailer, offering high-quality, authentic luxury handbags and accessories to clients worldwide. Maintaining showrooms nationwide, the brand provides a centralized marketplace to consign and sell luxury handbags from renowned brands such as Chanel, Louis Vuitton, Hermes, Gucci, Fendi, and many more, placing an emphasis on sustainability and accessibility in the luxury space. Sisters and co-founders Erika Tapia Schrieber and Monica Tapia-Mularski bring over 15 years of expertise in the luxury handbag resale industry.

SOURCE Season 2 Consign

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