The Better Homes and Gardens Real Estate Brand Enters Western Kentucky With Affiliation of Paducah Brokerage

By: Better Homes and Gardens Real Estate LLC | 0 Shares 290 Reads

April 09, 2024 // Franchising.com // MADISON, N.J. - Better Homes and Gardens Real Estate Fern Leaf Group, based in Paducah, Ky., is the first firm in the westernmost region of the state to join the lifestyle real estate brand. The locally owned full-service company helps clients in counties throughout Western Kentucky with a range of real estate transactions.

The 15-year-old company is owned and operated by Cindy Hart, a twenty-year industry veteran and a Director and Co-Chair on the Paducah Board of Realtors.

Hart originally comes from a background in interior design. A design client encouraged her to obtain her real estate license 2004, and a few years later, she pursued her broker’s license so she could open her own firm. Named in honor of Hart’s mother, Georgia Fern, who encouraged her to open her own business, the company aligns around three key principles: cooperation, mutual support and service excellence.

With these tenets guiding all of the company’s decisions, agents and clients alike are able to benefit from a true family environment. Whenever one agent needs a hand, there is no shortage of peers who are willing to step up and provide additional support. It’s this philosophy that allows Better Homes and Gardens Real Estate Fern Leaf Group to consistently deliver seamless client experiences.

The firm’s family-like philosophy also extends beyond real estate and into nearby community involvement. Hart and her agents believe that it is vital to give back to the communities that many of them grew up in and where they are currently raising families of their own. The professionals at Better Homes and Gardens Real Estate Fern Leaf Group are regular contributors to Paducah Cooperative Ministries, Habitat for Humanity, Star Fish Ministries, Life Line, the Local Child Watch and sporting events hosted by nearby school systems.

Better Homes and Gardens Real Estate Fern Leaf Group services a wide area in Western Kentucky from its primary office location in Paducah. Paducah offers a small-town lifestyle with proximity to three big cities: Nashville, Memphis and St. Louis are less than three hours away. Situated conveniently along the Ohio River, the town offers residents plenty of outdoor activities but it’s Paducah’s historic downtown district that offers the most attractions. The area is home to the National Quilt Museum, which draws artists from all over the country, as well as plenty of other boutique shops and historic homes. The area is perfect for families who enjoy the quiet pleasures of life, as well as aspiring young professionals looking to live within driving distance of major metropolitan areas. Second home buyers enjoy having a place on nearby Kentucky Lake or a condo in the historic town center.

SOURCE Better Homes and Gardens Real Estate LLC

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