Another Broken Egg Cafe Elevates Brunch Experience in Houston
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Another Broken Egg Cafe Elevates Brunch Experience in Houston

Nation’s Leading Upscale Breakfast, Brunch and Lunch Restaurant Brand Continues Nationwide Expansion with Fourteenth Location in Texas

July 10, 2024 // Franchising.com // HOUSTON - Another Broken Egg Cafe is ushering in an unmatched, exceptional brunch experience to those who love Southern-inspired food and amazing customer service in Houston’s Westchase District with the opening of its newest location on Westheimer Road.

Known for its Southern-inspired menu offerings with innovative twists and signature cocktails, Another Broken Egg Cafe is situated at 10001 Westheimer Road in the Carillion Shopping Center near the intersection of Westheimer Road and West Sam Houston Parkway. This is the brand’s 102nd location nationwide and fourteenth in the state of Texas.

This location is the second for Shahir Amin of Mas New Venture, LLC with Another Broken Egg Cafe. Amin and Mas New Venture, LLC have plans to bring three more cafes to Texas within the next several years.

“It’s hard to believe it’s almost been a year since we opened our first cafe in Katy last July. We couldn’t be happier to celebrate this milestone by opening a new location just 30 minutes down the road,” said Amin. “We hope our new cafe makes it even easier for our loyal guests in Houston to savor our Southern-inspired flavors and introduces our innovative breakfast, brunch and lunch options to even more patrons in our community.”

Offerings at the Westheimer location will include core menu items with broad fan appeal like the Shrimp ‘N Grits, Chicken & Waffles, Lobster and Brie Omelette, Huevos Rancheros, Southern Chicken Sandwich and more. Plus, for a limited time this summer, guests can indulge in fresh summer seasonal offerings like the Soft Shell Scrambler, Mango Drago Fruit French Toast, Apricot and Streusel Pancakes and the Shrimp N’ City Grits Benedict. In addition, kids can enjoy classic breakfast offerings including Chocolate Chip Pancakes with whipped cream and chocolate syrup, the French Toast Sampler or the Little Rooster (scrambled egg, fresh seasonal fruit, English muffin and baked bacon). The new location also features an enticing and modernized environment where gourmet food and beverages – including a full bar with signature cocktails, mocktails, mimosas and bloody marys – come together to create a highly memorable dining experience for all.

“Shahir and his team have worked incredibly hard to make Another Broken Egg Cafe the beloved destination it has become in Katy, providing guests with the top-notch customer service and southern hospitality that define our brand,” said Paul Macaluso, CEO and President of Another Broken Egg Cafe. “We are confident that he and his team will continue to exceed expectations for guests in Houston and beyond at their new location and look forward to continue growing in the market alongside them.”

Open seven days a week for breakfast, brunch and lunch, Another Broken Egg Cafe showcases chef-inspired dishes that celebrate the indulgence of the breakfast and brunch experience through the finest, high-quality ingredients and hand-crafted cocktails. In addition to its signature Southern-inspired cuisine, the brand boasts a diverse menu that includes gluten-friendly, vegetarian and other offerings to meet dietary needs. Another Broken Egg Cafe on Westheimer Road will be open from 7 a.m. to 2 p.m. Monday through Friday and from 7 a.m. to 3 p.m. on Saturdays and Sundays.

For guests on-the-go, Another Broken Egg Cafe offers online ordering with convenient takeout and delivery options to the surrounding community, as well as small and large group catering.

For more information about Another Broken Egg Cafe on Westheimer Road visit https://www.anotherbrokenegg.com/.

About Another Broken Egg Cafe

Another Broken Egg Cafe of America Franchising, LLC (Another Broken Egg Cafe®) is an upscale breakfast, brunch and lunch restaurant that specializes in award-winning, Southern-inspired menu options with innovative twists and signature cocktails. Celebrating indulgence through the finest, high-quality ingredients, the brand is one of the fastest-growing, daytime-only franchised concepts in the country, with more than 100 locations in 16 states and nearly 100 more in development. With over 26 years of experience in the daytime cafe category, the company was named a “Top Food Franchise” by Entrepreneur Magazine and Franchise Business Review in 2023 and featured in FSR Magazine’s “NextGen 25 Report” in 2023. The brand is well-positioned for expansive growth after implementing several new full bar and culinary initiatives designed to drive incremental sales and increase profits for individual cafes.

SOURCE Another Broken Egg Cafe

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Media Contact:

Macie Hanson
All Points Public Relations
mhanson@allpointspr.com

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