Build-A-Bear Celebrates the Month of "OctoBEAR" with Second Wave of Halloween Collectibles

Build-A-Bear Celebrates the Month of "OctoBEAR" with Second Wave of Halloween Collectibles

ST. LOUIS, Sept. 30, 2024 // PRNewswire // -- Build-A-Bear Workshop, Inc. introduces an expanded Halloween collection to kick off the month of "OctoBEAR."  With this second wave of Halloween plush, Build-A-Bear kids, collectors and fans are likely to scream with delight in response to products ranging from a collection inspired by the spooky classic film, Disney Tim Burton's "The Nightmare Before Christmas," and a pair of hauntingly creative Día de los Muertos (Day of the Dead) bears.

On Tuesday, October 1, ONLY in participating Build-A-Bear Workshop locations, the company is also launching the highly anticipated return of the make-your-own offering of the fan-favorite, Pumpkin Kitty. This purrrfect Halloween product from the Build-A-Bear historical vault quickly sold-out on BuildABear.com in August. Kids and kidults alike are sure to be delighted to learn that the company will offer a make-your-own Pumpkin Kitty in all participating Build-A-Bear Workshops in the United States, Canada and United Kingdom tomorrow, Tuesday October 1st.

"Guests have shown an increasing affinity to our scarily sweet Halloween offerings," said Sharon Price John, President and CEO of Build-A-Bear Workshop. "And while children remain our core consumer, Build-A-Bear has also seen a significant increase in teens and adults sales over the past few years, which have therefore had a growing influence over decisions for concepts, designs, and licenses particularly for product featured in our exclusive age-gated area on the company's website called 'The Bear Cave.'"

As we continue to celebrate the thrill of Halloween, the "Spooky Stuff You Love" will keep delighting guests at Build-A-Bear all season long. With our exclusive Glow assortment, wide variety of exclusive licensed favorites, spooky costumes for our furry friends, and festive events, there's something exciting for everyone. And with so much buzz around our Workshop, who knows what new surprises might pop up in November? 

SOURCE Build-A-Bear Workshop

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