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Barrio Burrito Bar Expands into Louisiana

By: BURRITObar Fresh Mexican Grill |  0 Shares     166 Reads

November 20, 2024 // Franchising.com // Toronto, Ontario – BurritoBar, USA Inc. is thrilled to announce the awarding of the Master Franchise rights for the state of Louisiana. This agreement marks the opening of 45 new franchised restaurants under the Barrio Burrito Bar brand, celebrated for its fresh, quality ingredients, daily-prepared meats, homemade salsas, and unique offerings such as bang-bang shrimp, crunchy chicken, and “extreme fries” that appeal to the whole family.

In 2020, the brand made its entry into the US market as BURITOBAR, but in mid-2024, it rebranded to Barrio Burrito Bar. This change aimed to create a memorable and easily recognizable brand name. Along with the new name, the brand’s personality, tone, and design elements were redefined to resonate with the target audience, ensuring a fresh, engaging, and relatable presence. 

Founder and Chief Executive Officer, Alex Shtein, welcomes Marc as the newest Master Franchise Partner and congratulates him on joining the Barrio Burrito Bar family. Marc’s experience in operating successful businesses and his business development skills are expected to contribute significantly to the brand’s success in Louisiana.

SOURCE BURRITOBAR USA Inc.

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