Phenix Salon Suites Surpasses 400 Locations & Drives International Growth

Phenix Salon Suites Surpasses 400 Locations & Drives International Growth

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Fastest-Growing Salon Suite Franchise Marks 12 Years on Entrepreneur’s Franchise 500 List, Reporting Stellar Development Year

February 18, 2025 // Franchising.com // LAS VEGAS – Phenix Salon Suites, the leading salon suite franchise, announced today that it has reached a significant milestone, surpassing 400 locations globally and celebrating the opening of its fifth international location. These achievements solidify Phenix’s position as a global leader in the salon suite industry and underscore the brand’s sustained momentum in domestic and international markets.

Phenix Salon Suites has been rapidly growing for over a decade. The brand has continued to garner attention from seasoned entrepreneurs and multi-brand operators alike, sparking record-breaking growth year after year. Among these achievements, the 400th location was opened by David Eisenmann and Shannon Fela, longtime business partners and multi-unit franchisees whose portfolio includes locations across East Brunswick, Woodbridge, and Union in New Jersey. Development agreements remained strong for the brand throughout 2024, creating an impressive pipeline for 2025, with over 30 new locations expected to open worldwide this year. Regions experiencing the most growth included California, New York, New Jersey, and Florida.

“The brand has virtually doubled in size over the past 6 years now, surging past the 400th location milestone with 8 new openings so far this year,” said Brian Kelley, President & CEO of Phenix Salon Suites. “Our expansion domestically and internationally underscores the strength of our brand and the incredible demand for our salon suite model. We are committed to continuing this trajectory and bringing unparalleled opportunities to entrepreneurs across the globe.”

Phenix’s achievements were recognized over the last year as the brand ranked on the prestigious Entrepreneur Franchise 500 list for the 12th consecutive year, landing within the top 150 brands at #138. Other award rankings earned by Phenix from Entrepreneur include ranking on the list for Top Brand for Multi-Unit Operators and Top Franchises for Veterans. The brand also earned a spot on the Franchise Times Top 400, further cementing its reputation as an industry leader. Additionally, Phenix is now being considered for the Transatlantic Growth Award offered by the British American Business Association for brands that expand across the Atlantic, creating growth, prosperity, and jobs within the two countries.

The $5.6 trillion beauty and wellness industries continue to grow, and Phenix Salon Suites remains at the forefront of this expansion. Its resilient business model is well-positioned to navigate the increasing demand for beauty-related services, preparing the brand for even greater success in 2025 and beyond.

While no salon experience is necessary, the most successful franchisees have working knowledge of commercial real estate, general business experience, and are well-capitalized with the ability to invest $300,000 or more. Financing is available through our lending partners.

To learn more about Phenix Salon Suites and its franchise opportunities, visit  www.phenixsalonsuitesfranchising.com.

About Phenix Salon Suites

The leading salon suite franchise is a salon suite rental concept that offers an opportunity for Lifestyle Professionals to operate their own business in a private salon suite within a larger, well-located salon. Phenix Salon Suites is not in the business of selling haircuts. The brand licenses individualized suites so professionals can service their clients in a safe and secure environment. Founded in 2007 by beauty expert and celebrity hairstylist Gina Rivera, who has family roots in the industry dating back to 1929, the Phenix suites concept has reinvented the salon industry. The company began franchising in 2012 and today has over 400 locations across 33 states and the UK, with continued plans to expand internationally. Recognized 12 years in a row on Entrepreneur’s Franchise Top 500 list, Phenix Salon Suites is acknowledged as an industry pioneer with franchise opportunities available in a number of key markets throughout the United States. For more information on franchising with Phenix Salon Suites please visit www.phenixsalonsuitesfranchising.com/

SOURCE Phenix Salon Suites

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Media Contact:

Bridget Peterson  
‭‭‭‭‭‭(312) 420-8847‬
[email protected] 


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