Slim Chickens Enters New Jersey with 17-Unit Signed Agreement

Fast-Growing Better-Chicken Brand Accelerates Northeast Expansion with Experienced Local Operators

February 16, 2026 // Franchising.com // NEW JERSEY — Slim Chickens, a leading fast casual franchise in the better-chicken segment featuring dine-in and drive-thru service, announced today a 17-unit development agreement, expanding the brand’s footprint across New Jersey as part of its broader Northeast growth strategy.

The agreement includes planned development across Middlesex, Mercer, and Essex counties, with the first new location expected to open in 2027. The deal reflects growing demand for premium, chicken-first QSR concepts in high-density markets and Slim Chickens’ disciplined approach to regional expansion.

The agreement stems from a New Jersey–based operator with local market knowledge and a long-term growth mindset. After seeing Slim Chickens’ performance across established U.S. markets, the group identified the brand as a strong fit for New Jersey’s evolving consumer preferences and diverse real estate opportunities.

“Slim Chickens stood out to us as a concept with tremendous momentum and a clear vision for the future,” said a representative from the operating group. “We were looking to grow with a brand that delivers great food and offers a guest experience that feels genuine. Slim Chickens’ appeal, strong leadership team and commitment to quality made it the right fit, and we look forward to bringing Slims to New Jersey.”

The New Jersey agreement strengthens Slim Chickens’ broader expansion across the Northeast, where the brand is actively targeting markets including Pennsylvania, New York, Massachusetts, Connecticut, and Ohio. Franchisees benefit from a range of proven development options, like freestanding drive-thrus, endcaps, conversions, in-line restaurants, drive-thru-only Fly-Thru formats, and non-traditional locations. allowing operators to adapt to varied real estate and trade areas. Beyond domestic growth, Slim Chickens is also accelerating its international expansion, reinforcing its position as a global powerhouse./p>

“This agreement reflects the momentum Slim Chickens continues to build with experienced operators who see the long-term potential of a chicken-first brand built to scale,” said Jackie Lobdell, Vice President of Franchise Development for Slim Chickens. “New Jersey is a high-opportunity market, and this deal underscores the confidence operators have in our model, our flexibility, and our growth trajectory.”

Slim Chickens remains committed to awarding franchise opportunities to qualified multi-unit operators who are looking to invest in a differentiated and scalable fast-casual concept. Nearly 75% of Slim Chickens’ multi-unit franchisees are actively developing, a powerful testament to the brand’s momentum. With more than 1,000 units in development, Slim Chickens offers prime multi-unit development territories, a passionate leadership team, and a world-class franchisee support system.

For more information on the Slim Chickens franchise opportunity, visit https://slimchickensfranchise.com or connect with us on LinkedIn at Slim Chickens LinkedIn.

About Slim Chickens

Slim Chickens, a leading fast casual franchise that features dine-in and drive-through in the better-chicken segment, opened in 2003 in Fayetteville, Arkansas. Offering high-quality food with a focus on fresh, delicious ingredients, the brand prides itself on its Southern flair and commitment to hospitality, all in a fast-casual setting. Food is cooked to order, and the differentiated menu features chicken tenders, fresh salads, sandwiches, chicken and waffles, chicken wings, and unique side items, alongside 14 house dipping sauces.

SOURCE Slim Chickens

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