Cinnabon® Celebrates Butterbeer Season With New Enchanting Limited-Time Butterbeer Menu Items and Exclusive Loyalty Offers

ATLANTA, April 23, 2026 // PRNewswire // -- Cinnabon®, a brand in the Butterbeer Season promotion, is introducing two limited-time menu items inspired by the Butterbeer flavor beloved by Harry Potter fans. The items include a Butterbeer-flavored Bon and a Butterbeer-flavored beverage.

New Butterbeer items are available from May 4 to May 17, 2026, at participating locations.

• Butterbeer-flavored Classic Roll: Discover the magic of Harry Potter, now as your favorite cinnamon roll. Available individually or in CinnaPacks™, the Classic Roll is frosted with Butterbeer-infused frosting and served in custom Harry Potter-themed packaging.
• Butterbeer-flavored Chillatta: A creamy, blended beverage that combines the delicious Butterbeer flavor with vanilla goodness.

"We are thrilled to be the first US restaurant brand to join Butterbeer Season and bring a touch of wizarding world magic to our bakeries," said Urvi Patel, Chief Brand Officer at Cinnabon. "By pairing our signature cinnamon rolls with the nostalgic flavors of Butterbeer, we're giving fans a completely new way to experience the iconic flavor."

The limited-time menu items will be sold in themed packaging and will be available at participating Cinnabon and Schlotzsky's Deli locations nationwide while supplies last.

* Code valid for first 934 Cinnabon Rewards members that add code shared via Email to their Rewards account. Code will deposit one (1) $2 off Butterbeer Bon Reward to Cinnabon Rewards account. Must be unlocked in the Cinnabon app prior to 5/17/2026 to be redeemed. Butterbeer Bon available for purchase starting 5/4/26 at participating locations. Limit one Reward redemption per member. Single use. Void where prohibited. 2. Redeem $2 off Butterbeer Bon (excluding taxes and fees) in-store or online at participating Cinnabon locations. Offer expires 5/17/26. Discount applies to qualifying item of lowest value. Single use. No substitutions; add-ons and extras may incur an additional charge. Must apply Reward at checkout. Not valid with any other offer or reward, or third-party delivery. Service fee applies to online, in app, and certain call-in orders, other fees and taxes may apply for all orders; see checkout for details. Void where prohibited.

**NO PURCHASE NECESSARY TO ENTER/WIN. Sweepstakes begins 12:01 a.m. (ET) on 5/4/2026 and ends at 11:59 p.m. (ET) on 5/17/2026. Open to legal U.S. residents of the fifty (50) United States and D.C. who are 18+ who have or sign up for a free Cinnabon Rewards account via the sweepstakes landing page during the Sweepstakes Period. See Official Rules at Cinnabon.com for eligibility restrictions, prize descriptions/ARV's and complete details. Sponsor: Cinnabon Franchisor SPV LLC.

All characters and elements © JKR. Publishing Rights © JKR.

SOURCE Cinnabon

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