Auntie Anne's Launches First Ever Global Partnership With DreamWorks Gabby's Dollhouse

August 05, 2026 // Franchising.com // Atlanta, GA, USA – Gabby is opening the dollhouse doors, and Auntie Anne’s is bringing the pretzels. This month, Auntie Anne’s launches its first-ever global brand partnership with DreamWorks Animation's Gabby's Dollhouse. The limited-time collaboration brings exclusive menu items, themed packaging and family-friendly experiences to participating locations across Australia, Ireland, Mexico, South Korea, Taiwan, the United Kingdom and the United States, including Guam and Puerto Rico.

Each participating market offers Gabby's Dollhouse-inspired menu items and experiences tailored to local guests. This marks a partnership activation.

"Families have always been at the heart of the Auntie Anne's brand, and Gabby's Dollhouse celebrates the same curiosity, imagination and joy that our guests love," said Kerri Christian, Senior Vice President of International & Retail Channels Marketing at GoTo Foods. ""Launching this first-ever global partnership gave us the opportunity to create unique experiences while bringing a magical collaboration to fans around the world."

In the United States, fans can enjoy the NEW Cat-tastic Kids Meal and the Dollhouse Delivery experience. The Cat-tastic Kids Meal includes eight Pretzel Nuggets, a small drink, a dip and an exclusive Gabby's Dollhouse headband in a custom box, designed to look just like the dollhouse, making unboxing half the fun.

Outside the U.S., a Lemonade and Pretzel pairing is offered at participating locations, with a free exclusive Gabby's Dollhouse headband.

Gabby's Dollhouse is a DreamWorks Animation series that debuted on Netflix in 2021 and has a broad following among preschool audiences.

The NEW Cat-tastic Kids Meal and Gabby's Dollhouse offerings are available starting August 5 in the United States and August 31 internationally at participating Auntie Anne's locations while supplies last. Participating markets will introduce their own country-exclusive Gabby's Dollhouse menu items and promotions. Guests should check with their local Auntie Anne's for details.

SOURCE Auntie Anne's

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