Pokeworks Builds Momentum in Texas with Continued Expansion and Franchise Growth

August 06, 2026 // Franchising.com // IRVINE, Calif. – Pokeworks is strengthening its presence across Texas. With an active development pipeline, the brand is looking to expand its footprint and continue investment in key growth markets across the state. This news comes as the brand continues momentum nationwide, with 14 stores in development across Texas, Massachusetts, Colorado, and New York.

As of 2026, Pokeworks operates 26 locations in Texas, with 11 franchisees in the state. A location opened in The Woodlands, near Houston, in June.

Texas has become a market for Pokeworks, driven by population growth and demand for fresh, healthy, customizable meals. About 90% of the Texas franchisees operate multiple units, highlighting activity by operators in the state.

In Texas, the brand operates in various environments, including traditional and non-traditional locations such as mixed-use developments, universities, airports, office campuses and other high-traffic locations.

“What’s happening in Texas is exactly the kind of growth we aim for as a brand,” said Peter Yang, Co-Founder and Head of Development of Pokeworks. “We’ve built meaningful momentum with strong franchise partners, thoughtful market development, and a model that works across a variety of locations. The fact that nearly every major Texas market is already spoken for, and our franchisees continue to sign on for more units, shows the level of confidence operators have in Pokeworks and where the brand is headed.”

Pokeworks was founded in 2015 with a focus on poke. The Poke Your Way approach lets guests tailor orders to various diets, including vegan and gluten-free, while offering convenient grab-and-go options for customers.

Founded in 2015, Pokeworks was born from a group of friends and their love for Hawaiian poke. After experiencing authentic poke, the founders recognized the clear gap on the mainland and set out to bring the fresh flavors of Hawaiian poke by offering customizable, healthy poke bowls, burritos, and salads. Their Poke Your WayⓇ approach lets guests tailor orders to various diets, including vegan and gluten-free, while offering convenient grab-and-go options for guests on the go.

SOURCE Pokeworks

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