AtWork Names Franchise Industry Veteran Sarah Goehring Vice President of Franchise Development

October 16, 2026 // Franchising.com // KNOXVILLE, Tenn., – AtWork® has named Sarah Goehring, Vice President of Franchise Development, strengthening its leadership team as the company looks to accelerate franchise growth and introduce more entrepreneurs to opportunities within the staffing industry.

In her new role, Goehring will lead AtWork’s franchise development efforts, with a focus on identifying qualified entrepreneurs, expanding awareness of staffing as a franchise opportunity and supporting the company’s long-term growth strategy.

“Throughout my career, I’ve had the opportunity to work with some incredible franchise brands, but what immediately stood out to me about AtWork was the people,” said Goehring. “The team is genuinely invested in the success of its franchise owners, and I’m so pleased to be a part of that. The depth of staffing experience, infrastructure and support behind this system is remarkable, and when you combine that with a business that makes a meaningful impact on employers, job seekers and the communities it serves, I believe AtWork offers an incredibly compelling opportunity for entrepreneurs. I’m excited to help build this brand.”

Goehring joins AtWork with 25 years of franchise development expertise and a fresh perspective on the staffing industry. Her appointment comes as AtWork looks to broaden awareness of staffing franchise ownership and proactively reach qualified entrepreneurs who may not have previously considered the category. As part of that strategy, Goehring is focused on accelerating the brand’s franchise development efforts, with a goal of securing 24 new franchise signings by 2030.

“Sarah brings an exceptional depth of franchise development experience and a proven understanding of what it takes to grow strong franchise systems,” said Jason Leverant, President and COO of AtWork. “We are extremely pleased to welcome her to AtWork. Her experience, energy and strategic approach to franchise recruitment will be tremendous assets as we continue growing our system and identifying franchise partners who share our commitment to serving businesses, job seekers and their local communities.”

SOURCE AtWork

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