iSmash Franchise Overview

About iSmash

iSmash offers smash sessions, black light splatter painting, and axe throwing. Perfect for individuals, families, and corporate events, iSmash provides a safe and fun environment to break away from the mundane. Join us at one of our locations and experience the thrill of smashing, splattering, and throwing, all designed to leave you feeling exhilarated and stress-free.

Franchise History

The first iSmash location was opened in October 2018 in Rochester, NY. Founder Steven Shortino saw the video online and decided to take a then thought to be wild idea into reality. The initial location was a success from day 1. We were hitting all-time highs in the early parts of 2020. Then the COVID pandemic struck. Due to government mandates, we had to close our business for almost 4 months. But Shortino was determined not to let that slow down his business. He took advantage of the downtime to redo his entire facility and ultimately "re-launch" the business in July of 2020. The initial reception was better than expected at a time filled with apprehension. Towards the end of 2020, sales started to hit record highs. This prompted the founder to consider opening a 2nd location in Syracuse, NY, which he did so successfully in May of 2021. It was around this time also that Shortino began to consider franchising iSmash. iSmash officially became certified to sell franchises in the latter part of 2021.