Chicago City Centre Hotel Begins $25 Million Renovation With Introduction of Einstein Bros. Menu Items

Company awards 28th License Location Before Close of 2007

CHICAGO, Dec. 20 // PRNewswire-FirstCall // -- In marking the launch of a $25 million complete renovation of the Chicago City Centre Hotel & Sports Club, located at 300 East Ohio in Chicago, Einstein Bros.(R) Bagels will become the newest restaurant to open at this popular 495-room property in the heart of Chicago's Streeterville area.

Even though construction on the 1054 sq. ft. space has begun and a February 2008 opening is tentatively planned, Einstein's Bros. has already begun to serve a selection of its eclectic sandwiches made with high quality ingredients, crisp, fresh salads and Darn Good Coffee(R) to hotel guests and area patrons.

"The selection of menu items made with high quality ingredients and neighborhood feel of Einstein Bros. make the brand an excellent fit for hotels," said Paul Carolan, senior vice president of franchising and licensing for Einstein Noah Restaurant Group (Nasdaq: BAGL). "I look forward to the opening of the complete Einstein Bros. license restaurant and am pleased that the Chicago City Center Hotel has begun offering our products."

With the addition of the Chicago City Centre Hotel, there are now four license locations offering Einstein Bros. products within a hotel setting.

About Einstein Noah Restaurant Group

Einstein Noah Restaurant Group, Inc. (NASDAQ: BAGL) is a leading company in the quick casual restaurant industry that operates locations primarily under the Einstein Bros. and Noah's New York Bagels brands and primarily franchises locations under the Manhattan Bagel brand. The company's retail system consists of approximately 600 restaurants, including more than 100 license locations, in 36 states and the District of Columbia. It also operates a dough production facility. The company's stock is traded under the symbol BAGL. Visit http://www.einsteinnoah.com for additional information.

Contact: Peter Jakel, (303) 568-8113 or pjakel@einsteinnoah.com

SOURCE Einstein Noah Restaurant Group, Inc. - 12/20/2007

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