Einstein Bros.' Buford Location Celebrates Grand Opening

Guests Who Visit on Friday and Saturday Can Sample Nearly Everything on the Menu

BUFORD, Ga., Jan. 3 // PRNewswire-FirstCall // -- Einstein Bros.(R) Bagels invites guests and residents of Buford to celebrate the grand opening of the newest location in Georgia on Friday, Jan. 4, and Saturday, Jan. 5.

Guests visiting the restaurant located at 3410 Buford Dr. during the two-day event will have the opportunity to try a sample of nearly everything on the menu from Einstein Bros.' famous bagels to its hand-crafted sandwiches and tempting sweets.

"We're pleased to offer the residents of Buford this special treat to celebrate the opening of our newest restaurant in Georgia," said Steve Culbert, regional business director for Einstein Bros., a brand of Einstein Noah Restaurant Group (Nasdaq: BAGL). "I look forward to meeting many of them as they stop in during these two days."

The restaurant, which officially opened for business on Dec. 4, 2007, will open at 5:30 a.m. on Friday and 6 a.m. on Saturday. The samples of Einstein Bros. menu items will be offered from open until close at 5 p.m. on both days.

Featuring more than 3,000-square-feet, the new restaurant seats up to 68 guests in an atmosphere that combines the energy of the local neighborhood with a tradition of great tasting, quality food and hospitable service.

Einstein Bros.' diverse menu offerings include signature sandwiches, fresh baked breads, home-style soups, tempting sweets, artisan roasted coffee and its award-winning bagels.

"I believe guests taking part in our grand opening festivities will love the opportunity to try many of our craveable menu items," said Ron Sacks, senior vice president of operations. "I'm excited to welcome them to Einstein Bros. and look forward to meeting many of them."

About Einstein Noah Restaurant Group

Einstein Noah Restaurant Group Inc. is a leading company in the quick casual restaurant industry that operates locations primarily under the Einstein Bros.(R) Bagels and Noah's New York Bagels(R) brands and primarily franchises locations under the Manhattan Bagel(R) brand. The company's retail system consists of approximately 600 restaurants in 36 states and the District of Columbia. It also operates a dough production facility. The company's stock is traded under the symbol BAGL. Visit http://www.einsteinnoah.com for additional information.

Contact: Peter Jakel, (303) 568-8113

SOURCE Einstein Noah Restaurant Group



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