As Election Season Heats Up, KFC Challenges Fashion Forward Americans to Choose a Tasty Side via Their Couture
LOUISVILLE, Ky., June 18 // PRNewswire // -- Whether you're left wing, right wing or somewhere in between, KFC has the perfect T-shirt for everyone to show their political support in a fun and fashionable way this summer. KFC will sell Political T's on http://www.KFC.com challenging Americans to choose a tasty side. Additionally, boutiques in the presidential candidates' home states, Akira in Chicago, Divaz Boutique in Tempe and Grand Central Clothing in Tucson, will also sell the Political T's. Proceeds from the shirts will benefit KFC Colonel's Scholars, a charitable program providing students nationwide with much needed college scholarships.
Debuting in three stylish designs, the shirts offer something for everyone, regardless of political preference. Republicans can don the "Right Wing" T in a red hue, while Democrats can show their pride by sporting the heathered blue "Left Wing" T. For the still undecided voters, KFC offers a white "Left Wing, Right Wing: Tastes the Same to Me" T. All three designs include a subtle retro image of KFC's founder, and wing expert, Colonel Harland Sanders.
"At KFC, we're certain one political candidate will have an 'original recipe' for success this election year. Regardless of what wing America chooses, KFC encourages everyone to get out to the polls and vote," said Javier Benito, executive vice president of marketing and food innovation for KFC.
As the national conventions loom, KFC will predict America's fashionable choice for the White House based on America's preference for Right Wings and Left Wings via the percentage of Political T's sported throughout the U.S.
"Not only are the T's fun and super comfortable, they're a cool way for young people to show their support during the election," said Erikka Wang, owner of Akira.
Along with shelving at Akira, Divaz Boutique and Grand Central Clothing, these shirts for the politically-proud were distributed coast-to-coast with Young Republicans and Young Democrats of America.
Proceeds from all shirts sold will benefit KFC Colonel's Scholars. Now in its third year, Colonel's Scholars benefits high school seniors who demonstrate success in the classroom and financial need. Each year, a group of 50 or more students will each be eligible to receive up to $20,000 over four years to pursue a bachelor's degree at an accredited public university within their home state. In 2008, 100 students received scholarships from Colonel's Scholars.
To purchase a Political T or to get more information on Colonel's Scholars, visit http://www.KFC.com or http://www.KFCScholars.org.
KFC Corporation, based in Louisville, Ky., is the world's most popular chicken restaurant chain specializing in Original Recipe(R), Extra Crispy(TM) and Colonel's Crispy Strips(R) with home-style sides, Honey BBQ Wings, and freshly made chicken sandwiches. There are more than 14,000 KFC outlets in more than 80 countries and territories around the world, serving some 12 million customers each day. KFC Corporation is a subsidiary of Yum! Brands, Inc., Louisville, Ky. (NYSE: YUM)
SOURCE KFC Corporation