Hooters Partners With Kenny Chesney's 'No Shoes Radio'

ATLANTA Aug. 13 // PRNewswire // -- Atlanta-based Hooters restaurants has partnered with NoShoesradio.com, Kenny Chesney's new online radio station which launched last week. The station located at www.noshoesradio.com will reflect Kenny's eclectic taste, ranging from country to reggae to rock, and beyond. The radio station promotional launch will take place in major cities across the country, and kicked off at the Hooters of Jacksonville Landing last week with an appearance from Kenny. NoShoesRadio.com is scheduled to broadcast from 7 additional Hooters restaurants over the summer including Troy, MI; Toronto, Canada; Manassas, VA; Raleigh, NC; Tallahassee, FL; Charleston, SC; and Bloomington, IL.

Drawn in large part from Chesney's iPod, No Shoes Radio will be the ground zero for all things Kenny such as interviews with the superstar and his friends. Hooters' laid-back, beach-theme style serves as a great fit for the station which will feature one of many segments named after the popular restaurant chain know for its world famous Hooters Girls dressed in orange shorts.

"Kenny's fans are our customers. They want to have a great time and enjoy themselves, just like when they are at Hooters," says Noela Scarano, Director of Marketing for Hooters of America, Inc. "The fit is perfect and we are excited for the opportunity to be a part of such an amazing internet launch."

The Hooters Happy Hour segment along with others will be heard daily on NoShoesradio.com. Hooters plans to host listening parties throughout the balance of the 2009 Sun City Carnival Tour with Hooters Girls on site during each tour stop.

Hooters of America, Inc. is the franchisor and operator of over 450 Hooters restaurants in 43 states and 26 foreign countries. The first Hooters opened in 1983 in Clearwater, Florida. Hooters is well-known for its brand of food and fun, featuring a casual beach-theme atmosphere, a menu that features seafood, sandwiches and Hooters nearly world famous chicken wings, and service provided by the All-American cheerleaders, the Hooters Girls.

SOURCE Hooters of America, Inc.



comments powered by Disqus

Franchise News Room »

News By Industry »

Featured Opportunities

The Hummus Republic
The Hummus Republic is a Modern Mediterranean QSR, hungry for change in the fast casual food industry. We're here to bring the flavors of authentic...
ShakeAway is a unique global company with stores popping up all over the world! Get involved in this fun, fast growing and profitable franchise now...
Profitable. Unique. Different. Wienerschnitzel wants you to join our franchise family. Why? As a prominent franchise of over 50 years we OWN the...
Discovery Point Child Development Centers®
• 30 years of brand strength in educational childcare • Only childcare franchise with a flat fee system (vs. fees based on % of your total...
Sky Zone
Sky Zone created, built and franchises the first of its kind wall-to-wall trampoline playing courts with unlimited purposes and endless possibilities.
Share This Page

Subscribe to Franchising.com Express

A Franchise Update Media Production
Franchise Update Media
P.O. Box 20547
San Jose, CA 95160
PH. (408) 402-5681
In Loving Memory Of Timothy Gardner (1987-2014)

Copyright © 2001 - 2018.
All Rights Reserved.