Fazoli's Franchise to Open First Walmart Restaurant
St. Louis Restaurant also to be Chain's First Non-Traditional Unit
LEXINGTON, Ky. --(BUSINESS WIRE)-- America's largest retailer is turning to America's largest premium quick-service Italian restaurant to offer its shoppers a new dining option. Fazoli's today announced the popular Italian restaurant will open in early January 2011 in a St. Louis Walmart. It will be the first Fazoli's located within a retail store.
Fazoli's, a Parents magazine 10-best fast casual family restaurant, is opening in leased space in the Walmart Supercenter located at 3270 Telegraph Rd. The 2,000-square-foot restaurant will seat approximately 50 guests.
According to Carl Howard, Fazoli's president and CEO, "Fazoli's is very excited about partnering with Walmart, and we are committed to ensuring this first restaurant is extremely successful."
The announcement comes as Fazoli's completes a major upgrade to its existing nine St. Louis restaurants, including adding a new service style that features meals and Fazoli's famous breadsticks delivered to tables. Disposable utensils, plates and cups have been replaced by real plates, silverware and glasses. All of the St. Louis restaurants were remodeled and are serving a variety of new, freshly prepared menu items. Fazoli's also recently announced plans to add up to seven new restaurants in the St. Louis market.
The Walmart unit will feature Fazoli's full menu and carryout, and for convenience to shoppers, will use disposable plates, utensils and glasses.
According to Howard, "This is an integral step in Fazoli's strategy to develop other non-traditional locations, such as airports and college campuses."
An American family favorite for more than 20 years, Fazoli's is a leading, next generation QSR franchise opportunity. With an all new premium menu featuring freshly prepared Italian entrees, Submarinos® sandwiches and salads, along with a contemporary new restaurant design and fresh leadership, Fazoli's is well positioned for growth. Already America's largest Italian quick service chain with more than 220 restaurants, Fazoli's is expanding in select markets throughout the country. Founded in Lexington, Ky. in 1989, Sun Capital Partners acquired Fazoli's in 2006. In 2009, Parents magazine named Fazoli's one of the country's 10 best fast casual family restaurants.