ATLANTA // PRNewswire // -- TAF, previously known as The Athlete's Foot®, announced today the TAF All-Star Weekend Getaway Sweepstakes. One winner will win a trip for two to the 2011 NBA® All-Star Weekend in Los Angeles, CA. TAF is managed by GFG Management, LLC.
By making a purchase at any TAF location, customers will be given one scratch-off ticket that contains a grand prize code that customers can then enter in at www.theathletesfoot.com/allstargetaway. Once the code is entered, customers will be automatically entered to win the TAF All-Star Weekend Getaway. In addition to the grand prize, customers who receive a scratch-off ticket will also have the opportunity to win one of two instant prizes. The two instant prizes are a coupon for either $5.00 or $10.00 off your next purchase and one free 3-pack of TAF socks. The grand prize winner will be selected on or about January 11, 2011.
"The TAF All-Star Weekend Getaway Sweepstakes is a great way for us to engage our customers with a prize they will truly enjoy," said Darius Billings, director of retail brand marketing and merchandising, for GFG Management, LLC. "A trip to Los Angeles and tickets to the NBA® All-Star game is a prize that any sports fan would be happy to win."
The Sweepstakes runs from November 1, 2010 through December 23, 2010. Additional entry rules and details can be found on TAF's Facebook® page and at www.theathletesfoot.com/allstargetaway.
TAF®, previously known as The Athlete's Foot®, was the world's first franchisor of athletic footwear stores. The concept, founded in 1971 in Pittsburgh, Pennsylvania, began domestic franchising in 1972 and opened its first international store in Adelaide, Australia in 1978. Today, TAF is recognized as the world leader in athletic footwear franchising operating in more than 30 countries. Global Franchise Group, LLC, acquired TAF in July from NexCen Brands, Inc. which had previously launched a global re-branding effort in 2007. With a mission of meeting the needs of the everyday athlete, the 37 year-old brand is being reinvigorated with a modernized company logo, a new merchandising system, new in-store design, and an urban fashion boutique concept known as TAF UP.
Global Franchise Group, LLC is a strategic brand management company with a focus on franchising. The company owns a portfolio of franchise brands that includes two retail franchise concepts: TAF® and Shoebox New York®, as well as five quick service restaurant (QSR) franchise concepts: Great American Cookies®, MaggieMoo's®, Marble Slab Creamery®, Pretzelmaker® and Pretzel Time®. The brands are managed by GFG Management, LLC, a subsidiary of Global Franchise Group, LLC. Global Franchise Group, LLC is an affiliate of Levine Leichtman Capital Partners, an independent investment firm, with approximately $5 billion of capital under management and substantial franchise management experience.
SOURCE The Athlete's Foot