Batteries Plus Scores High on Franchisee Satisfaction
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Batteries Plus Scores High on Franchisee Satisfaction

Franchise Business Review Posts Recent Survey Findings Online

June 20, 2011 // // HARTLAND, WISC. — Batteries Plus franchisees are generally happy business owners, according to a recent survey conducted by Franchise Business Review, an independent market research firm based in Portsmouth, NH.

The survey asked franchisees questions related to training and support, system communication, franchisor/franchisee relations, financial opportunity, business lifestyle, and overall satisfaction with their business. The full results of the Batteries Plus survey are available at

"Batteries Plus franchisees are more satisfied than many of the franchisee operators we survey each year," said Franchise Business Review president and CEO Eric Stites. "They seemed particularly satisfied with the overall enjoyment they get from owning a Batteries Plus franchise and with their relationship with the corporate office."

Founded in 1988 and franchising since 1992, Batteries Plus is a specialty battery and light bulb provider with 455 locations nationwide. The startup investment for a Batteries Plus franchise ranges from $174,100 to $343,700.

Franchise Business Review recently recognized Batteries Plus' exceptional survey results with a 2011 Franchisee Satisfaction Award—an annual award given to franchise companies with the highest satisfaction rankings. Batteries Plus ranked #22 overall in the large system category and the 4th best franchise in the retail category. Batteries Plus was also the only battery franchise to make the Franchise Business Review Top 50 list.

Over the last five years, Franchise Business Review has surveyed more than 100,000 franchisees from more than 500 of today's leading franchise brands. All active franchise owners who have been in business for three months or longer are invited to participate in this survey process.

"Our standard franchisee satisfaction survey includes 33 benchmark questions," Stites said. "Franchise companies use our survey data to help better understand the experiences of their franchisees, and pin-point areas within their systems where improvements can be made to help increase satisfaction and engagement – which leads directly to overall increases in franchisee performance."


Batteries Plus is the nation's largest and fastest growing battery and light bulb franchise, selling more than 50 million batteries per year and serving over 7.6 million customers annually. Batteries Plus, designated by Inc. Magazine as the nation's fastest growing specialty retailer and ranked as the #1 Battery Franchise by both Entrepreneur Magazine and D&B, has over 455 locations in 45 states and Puerto Rico. With access to more than 30,000 types of batteries, light bulbs and accessories, Batteries Plus has the widest selection of battery and light bulb products available and offers unmatched service to consumers, businesses and government entities at the national and local levels. Batteries Plus stores also feature Tech Centers equipped to design, assemble, rebuild, and test custom battery packs. Batteries Plus continues its reign as the undisputed battery retailing leader in the expanding $30.7 billion U.S. battery category, estimated to reach $34.6 billion by 2014 and in the growing light bulb market estimated to be at $14 billion in sales. To learn more about our exciting franchise opportunities and joining the battery and light bulb franchise leader please visit for more information.

About Franchise Business Review

Franchise Business Review is a national franchise market research firm that performs independent surveys of franchisee satisfaction and franchise buyer experiences. The firm's services include commissioned franchise research projects, as well as industry-wide studies of franchisee satisfaction. The firm administers the FBR50 – Franchisee Satisfaction Awards™—an annual rating of the top franchise companies based on the highest level of overall franchisee satisfaction by participating companies. Franchise Business Review is headquartered in Portsmouth, NH, and can be reached at (866)397-6680 or by visiting their company websites at or



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