HoneyBaked Ham Targets Evansville for Franchise Expansion

ALPHARETTA, Ga.--(BUSINESS WIRE)-- The HoneyBaked Ham Company announced today that it is aggressively expanding its franchise operations and bringing the "world's best ham"to the Evansville, Indiana market. HoneyBaked Ham is one of the most recognized and well-loved brands in North America and has a 50+ year tradition of success and growth.

"We are pursuing Entrepreneurs with a desire to own their business while enjoying the benefits of a strong nationally known brand," said Roberta Marcantonio, HoneyBaked's Director of franchise Operations. HoneyBaked is unique in that we capture two market segments, the premium food retail segment and the fast-casual segment within our cafe operations. Our Cafés specialize in lunch, catering and dinner occasions. The Company provides one of the highest quality menu of products in the marketplace.

In the words of a new HoneyBaked Ham franchisee, "The people at HBH are so responsive. I own another franchise and the level of responsiveness is just not the same," said Carole Dunlap, a recent HoneyBaked franchisee in Ft. Collins, CO. "We opened just before the holiday and the entire team jumped in to help us. We really enjoyed working our first holiday and look forward to opening our second store."

Specifically HoneyBaked Ham wants to work with individuals that:

  • Are passionate about owning their own business
  • Take an active role in their local business community
  • Are civic leaders committed to serving the communities in which they live
  • Desire a business investment that allows them to have fun while being rewarded for their efforts.
  • Are passionate about food and delivering the highest possible product quality and consumer experience.

"The holidays are a very busy time as generations of families continue to enjoy our HoneyBaked hams, turkeys, sides and desserts. It's a great time of year to open a HoneyBaked store. If you think you are ready to take advantage of a fun and fast paced environment, we are ready and able to get you up and running as soon as possible," said Marcantonio.

The HoneyBaked Ham Company is a privately held, family-operated company that operates 260 company-owned stores and 179 franchise locations nationwide. Founded by Harry Hoenselaar in 1957, HoneyBaked is in its third generation of family ownership and still operates under the values-based principles established by Mr. Hoenselaar. HoneyBaked is unique its leadership in both the specialty food retail market and the fast casual dining market. The Cafés specialize in lunch, catering and dinner occasions.

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