SPARTANBURG, S.C., Nov 29, 2011 (BUSINESS WIRE) -- Denny's Corporation (NASDAQ: DENN), one of America's largest full-service family restaurant chains, recently partnered with the Denny's Franchise Association for its annual convention in San Diego, where corporate team members and members of the Denny's franchise community came together to discuss the company's brand strategy and growth plans as it looks ahead to 2012.
"I was tremendously encouraged and inspired by the energy and passion for the Denny's brand," commented John Miller, president and chief executive officer of Denny's Corporation. "We continue to execute upon our strategy of everyday affordability and limited time offers to pique our guests' interest in the latest menu initiatives and we are driving brand awareness through our various marketing initiatives that are resonating with guests across all age groups. I would also like to extend my heartfelt appreciation to the entire Denny's team for their dedication to the success of this great American brand and offer my congratulations to all of our 2011 award winners."
Craig Barber, chairman of Denny's Franchisee Association Board added, "This year's convention celebrated the strong collaboration between the DFA, our franchise community and Denny's brand leadership and the progress that we have made in growing the brand over the past year. This year's theme, 'Capturing the Wind in our Sales' was very appropriate as we continue to gain momentum in driving traffic and guest loyalty. We look forward to further strengthening the brand's connection with consumers as we head into 2012."
Denny's is one of America's largest full-service family restaurant chains, currently operating more than 1,670 franchised, licensed and company-owned restaurants across the United States, Canada, Costa Rica, Mexico, Honduras, Guam, Puerto Rico and New Zealand. For further information on Denny's, including news releases, please visit the Denny's website at http://www.dennys.com.
SOURCE: Denny's Corporation
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