New Mr. Rooter(R) Facebook Game Calls Attention to Water Conservation

WACO, TX--(Marketwire - Dec 22, 2011) - Mr. Rooter Plumbing uses Wally the Wrench in The Drip Game on Facebook to promote being Water-Wise™ in real life.

The Drip Game is about stopping leaks, which has become a rampant problem in reality. More than 1 trillion gallons of water is wasted from household leaks each year, according to the Environmental Protection Agency.

"We started the Water-Wise initiative at Mr. Rooter Plumbing to bring attention to the importance of conserving water," said Mary Kennedy Thompson, president of Mr. Rooter Corporation. "With The Drip Game we can make learning about water conservation more entertaining."

And entertaining, it is. In the first month of being live, The Drip Game has been played more than 65,000 times. That equals more than 7,500 hours of playtime.

"We've been blown away with the attention The Drip Game is getting," said Fawn Barlow, marketing manager at Mr. Rooter Corporation. "It's challenging, fun and to be honest, my wrist hurts from playing it so much."

The Drip Game has three levels: sink, toilet and shower. It also has "powerups" that make the game interesting. While some catch, slow and stop the drips, others multiply the score and lower the clog level.

The Drip Game is available on Mr. Rooter Corporation's Facebook page at facebook.com/mrrootercorporation. Just click on The Drip Game link in the left side menu.

If you have a leak, check out the Mr. Rooter online drip calculator. It determines the amount of water wasted daily, monthly and yearly based on the number of drips per minute.

It's easy to use. Just enter the number of drips per minute in the box, and the amount of wasted water is calculated immediately. You can find the drip calculator at www.mrrooter.com/AskTheExpert/Drip Calculator.aspx.

Finding and fixing leaks can save the average household more than 10,000 gallons of water annually, according to the EPA. That's enough to fill a back yard swimming pool.

About Mr. Rooter®:

Established in 1970, Mr. Rooter is an all-franchised, full-service plumbing and drain cleaning company with approximately 300 franchises worldwide. Recognized by Entrepreneur magazine among its "Franchise 500" and Franchise Times Top 200, Mr. Rooter franchisees provide services to both residential and commercial customers. Mr. Rooter began franchising in 1974 and is a subsidiary of The Dwyer Group, Inc. For more information or to find the location nearest you, please visit our Web site at www.mrrooter.com and www.mrrooter.ca. Follow us on www.facebook.com/mrrootercorporation and twitter.com/mrrootercorp

 

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