TCBY Opens 30th Texas Store In Texarkana, Texas

SALT LAKE CITY (Jan. 4, 2012) — TCBY (www.tcby.com), the leading frozen yogurt concept, continues to expand its footprint in Texas with a new store now open in Texarkana — marking the 30th store in Texas. The owner of the new location is David Weaver, managing partner of Lone Star Yogurt, who has partnered with TCBY to open 200 self-serve locations in Texas in the next 10 years.

The new store, located at the Richmond Ranch Shopping Center at 2511 Richmond Road in Texarkana, is 2,000 square feet and features TCBY’s new self-serve concept, which allows customers to make their own frozen yogurt treat by choosing from 10 available flavors and mixing in a variety of toppings.

“Our growth in Texas has expanded significantly this year through our new area developer partnership with David Weaver,” said Tim Casey, CEO of TCBY. “Through our strategic plan to open 200 self-serve locations in the Texas in the next 10 years, David will continue to work directly with potential franchisees to expand our trusted brand within the great state.”

About TCBY

TCBY is the largest and fastest-growing frozen yogurt brand, leading the industry with its new self-serve concept. With more than 30 years of experience, and as the first frozen yogurt concept, TCBY is a successful model that has fueled the growth of a thriving industry. TCBY, which currently has 380-plus franchise locations in 47 states, offers the most extensive product line, with all yogurt flavors low in fat, fat free or sugar free. TCBY recently launched its new frozen yogurt classification called “Super Fro-Yo,” the healthiest frozen yogurt product available in the market. TCBY is part of Mrs. Fields Famous Brands® and thus is a sister company to Mrs. Fields. For more information, visit www.tcbyfranchise.com.

Media Contact:

Anne Williams
801-458-3837 (cell)
awilliams@intrepidagency.com

###

Share this Story:

Comments:

comments powered by Disqus

Franchise News Room »


News By Industry »


Featured Opportunities

Bacon Bros. Public House
Bacon Bros. Public House prides itself on quality, locally sourced ingredients in addition to our award winning entrees, in-house smoked meats and...
Scooter's Coffee
The success of the Scooter's Coffee franchise is based upon a commitment to quality products, fast and accurate service, and always delivering...
Huddle House
Everyone knows a House is a good investment! Huddle House is a full service restaurant, serving delicious meals, cooked to order...
Papa Murphy's Take 'N' Bake Pizza
The world's largest, fastest growing Take 'N' Bake pizza franchise is offering you something fresh.
Anytime Fitness
Align with the world leader in fitness. Recurring-revenue business model, multi-club ownership potential. Don’t just join a franchise, join a...

Subscribe to Franchising.com Express

A Franchise Update Media Production
Franchise Update Media | P.O. Box 20547 // San Jose, CA 95160 // PH. (408) 402-5681
Copyright © 2001 - 2017. All Rights Reserved.

In Loving Memory Of Timothy Gardner (1987-2014)