Ex- Blue Bomber and Successful Winnipeg Native Breaks Booster Juice Sales Record

EDMONTON, ALBERTA--(Marketwire - April 25, 2012) - Wade Miller has a knack for success and recently broke a Booster Juice record at the opening of the newest Winnipeg location at the Shops of St. Vital. Wade's newest store has the highest grossing sales day in the history of Booster Juice. Wade Miller opened the first Winnipeg location back in 2002 at St. Vital Centre with Khari Jones and other partners.

"I knew that when I first spoke to Dale Wishewan, President and CEO of Booster Juice, that this was going to be a successful franchise and now there are currently almost 300 stores worldwide", says Wade Miller. "The concept was one that fit into my playing career at the time and also ties in well with my Elite High Performance & Sports Injury Centres because both company's focus on improving quality of life".

"Considering that there have been almost 300 openings around the world in 12 years, and to have the record be in Winnipeg, speaks volumes about Wade and the city of Winnipeg," comments Dale Wishewan, Booster Juice President & CEO.

"I couldn't be happier to have granted a franchise to Wade very early on and for him to be the first Franchise Partner in Winnipeg; I could tell that failure was not going to be an option with Wade." says Wishewan. "As a high-achiever and someone as active in the community, Wade is a perfect franchise partner for the brand. The Winnipeg market as a whole is phenomenal and the other franchise partners are outstanding and so committed."

There are currently 9 stores in Winnipeg and it continues to be one of the best markets in all of Canada. There are plans for more stores in Winnipeg over the coming years. It is worth noting that Winnipeg has also seen some of the best charity involvement of any city in Canada during Booster Juice fundraising campaigns.

"The Winnipeg stores are some of the best operated stores across the country", says Malcolm Wilson, National Director of Operations. "I had the pleasure to go through training with Wade almost 9 years ago and you could see the business mind working at all times," shares Malcolm.

This could be a record that takes another 12 years to break…..

About Booster Juice

Booster Juice, a pioneer and outright leader in the Canadian smoothies and juice bar industry, currently has 290 locations spread across six countries to provide customers with a healthy alternative to traditional fast food.

For more information or to speak with Wade Miller or Dale Wishewan, please contact Tammy Oliver.


Booster Juice
Tammy Olivier
Marketing Coordinator
(780) 440-6770


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